Marketing Executive

Title: Marketing Executive - Fuku

URL Source: https://apply.workable.com/j/6D4F23960A

Markdown Content: Location: Tai Seng

Salary Range: $3,500 - $5,000

Benefits:

• 0-20% Monthly Performance Related Pay

• 2% Monthly Medical Allowance

• Yearly Salary Increment

Job Responsibilities:

• Implement SEO best practices to increase visibility and drive organic traffic to the site.

• Manage the marketing platform and optimize Google Ads campaigns, including setting up conversion tracking.

• Utilize Google Analytics to track website and app performance, generate reports, and provide insights to improve user engagement and conversion rates.

• Design and implement new features and functionalities on both the website and app based on business needs.

• Plan and execute marketing campaigns to drive awareness and generate leads, including segmentation, creative development, and execution.

• Write long-form blog posts optimized for SEO and target keywords.

• Update content on the website using CMS, ensuring it's SEO-friendly and track performance via Google Analytics.

• Develop engaging content for various marketing channels, including website, social media, blogs, and email newsletters.

• Compile data to track marketing performance and spending.

• Work independently to manage day-to-day operations and make technical decisions without requiring constant supervision.

Job Requirements:

• Experience in both digital and offline marketing.

• Familiarity with content creation and SEO best practices.

• Ability to develop and execute marketing strategies.

• Experience with Google Ads, Google Analytics, social media platforms, email marketing tools (e.g., MailChimp), and other digital marketing tools.