Marketing Executive
AI Summary
Marketing Executive at a fashion-tech company who leads end-to-end marketing and communications, owning content, social media, PR, events, partnerships and campaign strategy to raise Pixibo’s profile and support sales.
About this role
Marketing Executive
Who we are:
Pixibo has established a category leadership position here in Asia with large prestigious clients across South East Asia and also in Europe. We work with Zalora in Singapore, FashionValet in Malaysia, MAP in Indonesia, Shinsegae in South Korea to name a few.
Our flagship product, Find Your Fit, is an intelligent size and fit advisor that transforms the conventional brand size chart into real-time, actionable, size advice personalised for every shopper, for every SKU. Pixibo helps leading online fashion retailers to substantially increase their Conversion Rates, increase Average Order Values and start them on a journey to reducing their return rates. We are also rolling out an in-store solution that provides a contactless way for shoppers to find the right size without using the fitting room, given the shopper concerns in a post-Covid world.
Our team is a quirky and diverse crew that has one thing in common: our love for challenges. Every day, we work across desks, departments and even oceans to reach our goals, and delight our customers. If you're passionate about helping everyone see what matters, you're just our type.
We are looking for an articulate and passionate story teller and noise maker to come on board and drive our marketing and comms strategy. This multi faceted role involves all aspects of our marketing - Content, Video, Social, Events, Sponsorships, PR, Partnerships. The role comes at an important time as Pixibo's story needs to be told - we have established category leadership here in Asia working with all the leading fashion e-commerce players, we are winning large clients in Europe and expanding to new markets.
What you'll be working on:
- Drive the strategy and creation of world class marketing content to position Pixibo as disruptors in the industry
- Manage and execute Pixibo’s social media strategy.
- Work closely with the CEO to develop, coordinate and manage PR campaigns including writing and pitching press releases.
- Work with our Sales and Customer Success teams to ensure they are fully supported with marketing collateral and content such as: pitch decks, case studies, one sheeters, white papers.
- Identify clients for case studies and media opportunities.
- Lead our Partner Marketing efforts.
- Develop thought-leadership materials designed to take on some of the preconceived notions in the fashion industry.
- Responsible for the delivery and day-to-day management of Pixibo’s event calendar, including associated marketing communications plans.
- Represent Pixibo at events, panels and talks.
- Work closely with our Product team to build narrative, messaging and content for all new features, product launches and partnerships.
- Liaise with branding experts and advisors at our various investors to ensure that stakeholder feedback and intelligence is fed back into the business.
Qualifications
What you will bring:
- 1-2 years in a B2B marketing role, preferably at a fast paced, start-up like environment.
- Outstanding written and oral communication skills.
- Passionate about fashion and the role of technology in making fashion e-commerce better.
- Creative flair to bring fresh ideas to our campaigns.
- Proven and demonstrable experience of working with a wide range of new media, developing content strategies, event experience and a successful track record of effective delivery across the full range of communications disciplines.
- Execution bias: Ability to be a self-starter, overcome barriers and work collaboratively in a fast paced, always on environment.
- Proven experience working with social media platforms, such as LinkedIn, Instagram, Facebook and Twitter.
- Able to be strategic, but equally must also be able to drive tactics and execution and willing to get hands dirty to get the job done.
- Excellent spoken and written English.
Additional Information
Why Pixibo?
- Interesting, challenging work + a friendly, inclusive culture
- A generous vacation policy
- Light-filled, dog-friendly and human-friendly office
- Health benefits
- Regular team-building events
Excited yet? Here's more about us … visit our website www.wearepixibo.com
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