Marketing Manager

Title: Marketing Manager - Fuku

URL Source: https://apply.workable.com/j/D3D3E8C36E

Markdown Content: Job Title: Marketing Manager (F&B Background)

Job Description:

• Develop and implement marketing strategies to promote the brand and increase sales within the food and beverage (F&B) sector.

• Conduct market research to identify trends, customer preferences, and competitive activities in the F&B industry.

• Plan and execute marketing campaigns, including digital, print, and event-based initiatives, tailored to the F&B market.

• Collaborate with product development, sales, and operations teams to ensure cohesive brand messaging and product positioning.

• Manage social media platforms and online presence to engage customers and enhance brand visibility.

• Analyze campaign performance and prepare reports to measure ROI and inform future marketing decisions.

• Build and maintain relationships with key partners, influencers, and media outlets relevant to the F&B industry.

• Oversee the creation of marketing materials, including menus, promotional flyers, and digital content.

• Monitor and manage marketing budgets, ensuring effective allocation of resources.

Requirements:

• Proven experience as a marketing manager, preferably within the food and beverage industry.

• Strong understanding of F&B market dynamics and consumer behavior.

• Excellent communication, leadership, and project management skills.

• Proficiency in digital marketing tools and analytics platforms.

• Creative thinking and problem-solving abilities.

• Bachelor’s degree in Marketing, Business Administration, or a related field.