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Marketing Manager

FremontOn-siteFull-time

AI Summary

Develops and implements global B2B marketing and communication strategies for Phihong, analyzes marketing data for insights, and leads product marketing to attract customers in the power supply market.

About this role

Marketing Manager


Role and Responsibilities:


  • Develop and implement the B2B marketing and communication strategy for Phihong on a global level.
  • Analyze marketing data to identify key insights, market trends, and best practices to inform strategic decision-making.
  • Collaborate with cross-functional teams to strengthen the Phihong brand message in the power supply market.
  • Lead product marketing strategy, working closely with sales to identify and attract the right customers for new products.
  • Define product positioning and ensure alignment with the needs of target audiences.
  • Work closely with global teams to ensure successful implementation of marketing strategies.
  • Oversee integrated communications, media strategy, and plans.
  • Develop and manage marketing materials, including corporate and product-related collateral, website content, and social media assets.
  • Manage executive communication for the senior leadership team, including presentation materials.
  • Present ideas and final deliverables to internal sales teams and communicate with sales leaders about event implementation.


Requirements:


  • Bachelor’s Degree in Communications, Journalism, Marketing, Business Administration, or a related discipline.
  • Minimum 5 years of experience in corporate/marketing communications or public relations management, either in-house or with an agency.
  • Strong analytical skills and experience in market research.
  • Experience in public speaking and demonstrated project management capability preferred.
  • Experience in the automotive industry is a plus.
  • Excellent communication and interpersonal skills, with sensitivity to international cultural differences.
  • Bilingual in Mandarin Chinese is a plus.


Benefits:

  • 401(k) matching
  • FSA Accounts
  • Dental insurance
  • Health insurance
  • Vision insurance
  • Life insurance
  • Paid time off


Phihong is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


This is a fully onsite position located in Fremont, CA; Monday- Friday from 10 am to 7 pm.

Skills

Brand MessagingCorporate CommunicationsExecutive CommunicationMarket ResearchProduct MarketingProject ManagementPublic Relations ManagementPublic SpeakingSocial Media ManagementWebsite Content Management

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