Marketing Manager - Brooklyn, NY

Marketing Manager - Brooklyn, NY

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Location: Brooklyn, NY
Compensation: $67,000–$107,000 Annually

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Overview:

LBAPS is seeking a highly creative and strategic Marketing Manager with strong digital marketing, design, and funnel-building expertise. This role plays a key part in advancing our mission to expand ABA services and family support to 25,000 families across all 50 states.You will lead multi-channel marketing efforts, optimize digital systems, and create high-quality content that drives engagement, growth, and brand awareness.

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Key Responsibilities:

• Oversee and coordinate all marketing initiatives across digital platforms and out-of-state campaigns
• Build, update, and optimize WordPress websites, landing pages, and blog content
• Improve SEO performance using tools such as Google Analytics and Google Search Console
• Create, edit, and produce high-quality video content for marketing and educational use
• Design digital and print materials using Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, InDesign)
• Manage marketing automations, integrations, and CRM-related systems
• Oversee Google Business Profile, reviews, and local listing performance
• Write and develop blogs, newsletters, campaigns, and social media content
• Execute SEO-driven content strategies and keyword research
• Collaborate with internal teams to ensure alignment and timely execution
• Research and implement new marketing tools and technologies

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Required Skills & Qualifications:

• Strong experience with WordPress (SEO, plugins, optimization, performance)
• Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator, etc.)
• Video editing and graphic design capabilities
• Strong understanding of SEO, analytics, and digital growth strategies
• Experience with Google Analytics, Google Search Console, and Google Business Profile
• Excellent English writing and content creation skills
• Strong organizational skills and ability to manage multiple projects
• Tech-savvy with experience in integrations and marketing systems

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Preferred Qualifications:

• Multilingual abilities (Spanish, Hebrew, and/or Yiddish)
• Experience with CRM systems or marketing automation tools
• Familiarity with ABA therapy, behavioral health, psychology, or education sectors