Multimedia Designer

Position Summary

The Multimedia Designer creates engaging, high-quality visual experiences that bring the brand to life across digital, motion, video, and print channels. This role combines strong graphic design fundamentals with hands-on expertise in motion graphics, animation, and video editing to develop creative assets for integrated campaigns, social media, websites, product initiatives, events, sales enablement, and customer communications.

Working closely with the marketing team and cross-functional partners, the Multimedia Designer translates ideas, messaging, and business objectives into compelling visual stories. The ideal candidate is equally comfortable designing a polished static asset, animating a campaign concept, and editing short-form video. They are a thoughtful creative problem solver with strong attention to detail, sound judgment, and the ability to manage multiple projects in a fast-paced environment.

Key Responsibilities

Multimedia Design and Creative Development

• Design digital and print marketing assets, including website graphics, landing page visuals, email graphics, social content, digital ads, presentations, one-pagers, event materials, infographics, and campaign collateral.
• Translate creative briefs, messaging, and campaign goals into clear, engaging visual concepts that align with brand and marketing objectives.
• Develop graphics, templates, and reusable design systems that improve creative efficiency and consistency.
• Prepare production-ready files and adapt creative across formats, dimensions, platforms, and audience needs.

Motion Graphics, Animation, and Video

• Create motion graphics and animations for social media, digital advertising, websites, presentations, product storytelling, events, webinars, and internal communications.
• Edit short-form video content, including promotional videos, customer stories, event recaps, speaker content, product demonstrations, and social clips.
• Develop storyboards, style frames, transitions, animated typography, iconography, data visualizations, and other motion elements that make complex ideas easy to understand.
• Incorporate music, voiceover, sound effects, captions, and brand elements to produce polished, accessible video content.
• Optimize and export motion and video assets for different channels, aspect ratios, file-size requirements, and playback environments.
• Create reusable motion templates and establish consistent animation standards for the brand.
• Stay current on motion design, animation, video, and platform-specific creative trends, applying them thoughtfully rather than following trends for their own sake.

Brand and Visual Identity

• Maintain a consistent, cohesive brand experience across static, motion, video, digital, and print touchpoints.
• Help evolve and strengthen the company’s visual and motion identity through thoughtful design solutions.
• Create and maintain brand assets, templates, motion guidelines, and creative resources.
• Review work for visual quality, brand alignment, accuracy, and consistency before delivery.

Campaign and Marketing Support

• Partner with marketing teams to develop creative concepts for integrated campaigns across paid, owned, and earned channels.
• Create supporting visuals and multimedia content for product launches, webinars, events, announcements, thought leadership, and customer initiatives.
• Collaborate on creative direction, production plans, timelines, and deliverables for marketing initiatives.
• Support sales enablement through presentations, videos, one-pagers, infographics, case studies, and other visual materials.

Website and Digital Experience

• Design and optimize website graphics, banners, illustrations, animations, and promotional assets.
• Partner with marketing and web teams to improve visual storytelling, usability, and engagement across digital experiences.
• Support the creation and ongoing improvement of landing pages and company websites.
• Design lightweight web animations and motion elements with attention to usability, accessibility, performance, and responsive behavior.

Social Media and Content Design

• Design static graphics, animated content, short-form videos, templates, and campaign assets that support social media strategy.
• Collaborate with content creators to translate written concepts into platform-appropriate visual stories.
• Adapt creative for channel-specific formats and placements while maintaining a consistent campaign identity.

Project Management and Collaboration

• Manage multiple creative projects while balancing priorities, deadlines, production requirements, and stakeholder feedback.
• Collaborate with marketing, product, sales, customer success, and external creative partners.
• Present and explain creative concepts, incorporate feedback, and guide projects from concept through final delivery.
• Maintain organized source files, templates, footage, project archives, and creative libraries.
• Help scope projects, identify production needs, and communicate risks or timeline considerations early.

Qualifications

Required

• Bachelor’s degree in Graphic Design, Motion Design, Animation, Visual Communications, Multimedia Arts, or a related field, or equivalent professional experience.
• 2–5 years of professional experience in multimedia design, marketing design, or a related role, including at least two years of hands-on professional experience creating motion graphics and animation.
• Strong portfolio or demo reel demonstrating motion graphics, animation, video editing, and visual design work across multiple formats.
• Proficiency in Adobe Creative Cloud, particularly After Effects, Premiere Pro, Photoshop, Illustrator, and InDesign.
• Demonstrated experience creating motion graphics and animations from concept or storyboard through final production. Motion design and animation experience are essential requirements for this role.
• Experience creating animated explainers, product demonstrations, kinetic typography, animated data visualizations, or performance-focused social content.
• Experience editing video, including pacing, transitions, audio, color correction, captions, and delivery for multiple digital platforms.
• Experience designing assets for digital campaigns, social media, websites, presentations, and marketing programs.
• Strong understanding of typography, layout, composition, color, visual hierarchy, timing, movement, and storytelling.
• Working knowledge of video and animation production standards, including aspect ratios, frame rates, codecs, compression, and export settings.
• Ability to manage multiple projects, respond constructively to feedback, and meet deadlines in a fast-paced, collaborative environment.

Preferred

• Experience designing for a B2B SaaS, technology, property management, or service-based company.
• Familiarity with Figma, Canva, and other collaborative or rapid-production design tools.
• Familiarity with UI/UX principles, responsive web design, and web animation best practices.
• Experience creating presentation decks, sales enablement materials, and event content.
• Experience with photography, videography, art direction, or remote video production.
• Familiarity with digital accessibility standards, including captioning, legibility, contrast, and motion considerations.
• Understanding of digital marketing best practices and how creative decisions can influence engagement and campaign performance.

Core Competencies

• Visual and motion storytelling
• Creativity and concept development
• Strong design fundamentals
• Attention to detail and quality
• Brand stewardship
• Collaboration and communication
• Organization and project management
• Ability to receive, interpret, and incorporate feedback
• Problem-solving and adaptability
• Curiosity and continuous learning

Essential Functions

• Consistent delivery of high-quality static, motion, and video assets that support marketing and business objectives.