Performance Marketing Manager - Google Ads
AI Summary
Performance Marketing Manager will own Google Ads campaigns end-to-end, optimize performance, and drive growth for a Berlin-based team, leveraging data-driven testing and incremental improvements.
About this role
Performance Marketing Manager - Google Ads
Company: Every. Location: Berlin Type: On-site Category: Marketing and Communication
Performance Marketing Manager – Google Ads
Hi, we are Every and we are looking for a new Performance Marketing Manager – Google Ads to join our team!
Do you love good food and enjoy talking about the latest food trends? Are you data-driven, ambitious, and passionate about performance marketing? Start-ups are your thing and you thrive in a dynamic, collaborative team environment?
Are you ready to take our Google Ads channel to the next level? Perfect! We're offering an exciting opportunity to join Every as a Performance Marketing Manager - Google Ads, where you'll be embedded in a supportive team environment and make a real, measurable impact from day one.
We're looking for a hands-on, results-oriented individual who knows Google Ads inside and out — someone who loves digging into campaign performance, testing new approaches, and turning data into impact.
📢 Job Opportunity: Performance Marketing Manager – Google Ads
📍 Location: Berlin (Hybrid)
🕒 Type: Full-time
🚀 What You'll Do
- Own Google Media Buying end-to-end, campaign management, performance measurement and optimisation across Search (brand & non-brand), Performance Max, Shopping, DemandGen, YouTube and Microsoft Ads
- Build and continuously improve account structures, bidding strategies, and campaign setups
- Drive search query mining, keyword expansion, and audience strategy
- Increase Google channel efficiency and incrementality within our broader channel mix
- Own feed optimization and maintain a strong testing culture through structured A/B experiments
- Identify and unlock new growth opportunities within Google's ecosystem
- Potentially take on SEO and agentic GEO responsibilities
✅ What We're Looking For
- 3-4 years of hands-on Google Ads experience, with deep knowledge of campaign types, bidding strategies, audience targeting, and Quality Score levers
- Proven experience managing six-figure monthly budgets in a fast-paced environment
- Confident and decisive with performance data - you diagnose issues, act independently, and consistently deliver against KPIs
- Solid understanding of tracking, conversion setup, and feed health management
- Proficient in English; German is a plus
- Based in Berli with a hybrid working setup
Nice to Have
- Hands-on experience scaling YouTube campaigns efficiently
- Experience with/or interest in SEO and GEO
🌟 What We Offer
- A high-impact role with real ownership of a key growth channel
- A collaborative, international team with a passion for digital growth
- Hybrid in-office setup in Berlin
- Exposure to the full creative and strategic side of performance marketing
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