Reels Creator
AI Summary
Creates engaging short-form video content for Instagram Reels and other platforms, combining storytelling, trend awareness, and performance-driven production to strengthen brand presence and connect with target audiences.
About this role
About Axis
We believe financial services should be more accessible, that’s why we started Axis. A fully interoperable mobile wallet which enables users to send and receive money from any mobile wallet in Egypt, pay their bills, buy anything online with a virtual Visa card, or scan any QR code to pay for anything in-person. We are expanding beyond payments into investment and wealth experiences that help users save, grow, and manage their financial future through intuitive and trusted digital products.
About the Role
We are seeking a creative and results-driven Reels Creator to develop engaging short-form video content that strengthens our brand presence and connects with target audiences across social media platforms. This role combines storytelling, visual creativity, trend awareness, and performance-driven content production.
You will..
Conceptualize, script, film, and edit engaging Instagram Reels and short-form videos
Create content that aligns with brand guidelines, campaign objectives, and audience interests
Research social media trends, popular formats, sounds, hashtags, and emerging content styles
Develop creative hooks, storyboards, scripts, and shot lists for video concepts
Capture and edit high-quality video content using mobile devices, cameras, and editing software
Collaborate with marketing, creative, product, and social media teams to plan content calendars
Produce content for product launches, promotions, educational campaigns, behind-the-scenes features, and brand storytelling
Adapt content for Instagram Reels, TikTok, YouTube Shorts, and other short-form video platforms
Use captions, text overlays, transitions, music, voiceovers, and visual effects to improve engagement
Manage multiple video projects from concept through production, editing, approval, and publishing
Monitor content performance, including views, reach, watch time, engagement, and conversions
Use performance insights and audience feedback to improve future content strategies
Stay current with platform updates, content policies, creator trends, and best practices.
You have..
3+ year of experience creating short-form video content, social media content, or digital marketing assets
Demonstrated experience creating Instagram Reels or similar short-form videos
Strong understanding of social media trends, audience engagement, and video storytelling
Proficiency with video editing tools such as CapCut, Adobe Premiere Pro, Final Cut Pro, or similar software
Experience with filming, lighting, audio recording, framing, and basic production techniques
Strong creative judgment and attention to detail
Ability to write concise scripts, captions, hooks, and calls to action
Ability to appear on camera or direct talent when required
Strong organizational and time management skills
Ability to manage feedback and deliver high-quality content on deadline
Portfolio or examples of published short-form video content required.
Perks of working @ Axis
Flexible hybrid working model
Medical insurance for you and your family
Life insurance coverage
Subsidized gym membership
Very competitive leave policy, including extended Maternity and Paternity leaves.
Skills
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