Sales Development Representative ( SDR )

In this role, your main responsibility is **outbound lead generation and lead qualification **, ensuring that only well-qualified opportunities are passed to the Sales Manager.

You will work on both **inbound and outbound leads **, using structured qualification methods, outbound tools, and AI-assisted research to identify high-potential prospects aligned with our Ideal Customer Profile (ICP).

Qualified leads will be reported to the **Sales Manager **, who will assign them to the appropriate sales team member. You will then support the sales team by ** coordinating and scheduling meetings and client visits **, and following up with prospects during the early stages of the sales cycle.

This is a **field-oriented role **, requiring regular client meetings, participation in exhibitions and industry events, and active engagement with prospects.

You will also play a key role in continuously improving lead generation and qualification processes based on feedback from actual sales outcomes.

Key Responsibilities

• Identify, research, and target potential clients aligned with Archer’s ICP
• Execute outbound prospecting activities (calls, emails, LinkedIn, and other tools)
• Qualify both inbound and outbound leads based on defined criteria and business fit
• Use outbound tools and AI-assisted methods to enhance lead research and qualification accuracy
• Report qualified leads to the Sales Manager for assignment to the sales team
• Coordinate and schedule meetings and client visits for assigned sales team members
• Follow up with prospects to ensure attendance and smooth progression into the sales process
• Maintain accurate and disciplined CRM records for all activities and pipeline tracking
• Collaborate with Sales and Marketing to refine targeting, messaging, and outreach strategies
• Continuously improve qualification quality based on feedback from sales results
• Consistently meet or exceed KPIs (qualified leads, meetings booked, qualification quality)

Requirements

*   1–3 years of experience in sales, tele-sales, SDR, or lead generation roles 
*   Proven experience in **outbound prospecting and lead qualification**
*   Strong communication and persuasion skills 
*   Fluent in English (spoken & written) 
*   Ability to handle rejection and maintain consistent performance 
*   Understanding of sales pipelines and qualification processes 
*   Experience using CRM systems for tracking and pipeline management 

Preferred Skills:

*   Experience in B2B or SaaS sales environments 
*   Background in ERP, business applications, or technology solutions 
*   Experience using outbound tools (e.g., LinkedIn Sales Navigator, Apollo, or similar) 
*   Familiarity with AI tools for research, communication, and productivity 
*   Strong understanding of customer profiling and ICP-based targeting 
*   Experience working with targets and performance-driven environments 

Benefits

*   Flexible working hours between 8:00 AM and 6:00 PM 
*   Weekend: Friday and Saturday 
*   Basic Salary 
*   **Commission based on quality of qualified leads and conversion effectiveness**
*   Social Insurance 
*   Medical Insurance