Sales Manager UK & Ireland

Obrela is a leading cybersecurity company helping organizations defend against advanced threats through innovative technology, expert intelligence, and managed security services. We enable businesses to operate with confidence in an increasingly complex threat landscape.

OBRELA is seeking a driven and results-oriented Sales Manager to accelerate new business growth across the UK and European market. This is a quota-carrying, individual contributor role focused on acquiring net new customers through a balanced approach of direct sales and strategic partner engagement. The role requires a proactive “hunter” mindset, combined with the ability to leverage partners to expand reach, unlock opportunities, and drive deal success. This position suits a high-energy sales professional looking to step up in a fast-growing cybersecurity company.

Key Responsibilities

• Deliver against annual new business (ARR) targets across UK and Europe through a balanced mix of direct and partner-led sales
• Build and manage a new net pipeline from scratch (no inherited territory or accounts)
• Generate opportunities through proactive direct outreach as well as through partner and alliance channels
• Develop and execute account plans that leverage both direct engagement and partner involvement where it adds value
• Identify and activate new partner opportunities in coordination with the partner/alliance team
• Manage end-to-end complex sales cycles
• Maintain ownership of the sales cycle while effectively orchestrating internal teams and partners
• Position OBRELA’s services using a value- and outcome-based selling approach
• Apply MEDDIC / MEDDPICC (or equivalent) to ensure strong qualification, pipeline discipline, and forecast accuracy
• Maintain accurate CRM reporting and clear visibility of both direct and partner-influenced pipeline

Key Skills & Attributes

• 5–8 years of experience in cybersecurity or technology sales
• Proven experience in a net new logo, quota-carrying “hunter” role
• Proven experience working with partners, alliances, or indirect sales models, including co-selling and partner pipeline development
• Exposure to managed security services (MDR, MSSP, DFIR, Threat Intelligence) strongly preferred
• Experience working with or alongside partners / alliances
• Experience managing multi-stakeholder sales cycles, including senior business and technical decision-makers
• Working knowledge of MEDDIC / MEDDPICC (or similar sales methodology)
• Strong communication, negotiation, and commercial skills

Behavioral Profile

• Comfortable building pipeline from zero in new or underdeveloped markets while focusing on business value and risk outcomes rather than product features
• Able to collaborate and co-sell effectively with strategic partners
• Comfortable with delivering results in a fast-paced, target-driven environment while managing long, complex sales cycles

Benefits

• Competitive salary and performance-based bonuses
• Professional development opportunities and certifications
• Flexible work schedule and semi-remote work options
• Collaborative and innovative work environment