Senior Creative Designer & Content Lead - 234
ManilaOn-siteFull-time
AI Summary
Senior Creative Designer & Content Lead owns end-to-end creative work from concept to final assets, driving in-house campaigns across print, digital, email and social.
About this role
Bring all creative capability fully in-house. This role replaces external agency design work and owns the execution of campaigns, content, and day-to-day marketing assets. The expectation is simple: take a high-level idea and turn it into the finished — ready to proof and deploy — without long, detailed briefs.
What This Role Delivers
- End-to-end creative ownership across print, digital, and social media
- Faster campaign turnaround with minimal briefing overhead
- Consistent, commercial, on-brand creative that supports sales and marketing outcomes
RESPONSIBILITIES:
Campaign Execution
- Take top-line direction (e.g. “a multi-page product mailer with xyz feature”) and run with it
- Design complete campaigns including:
- Multi-page mailers and catalogues
- One-page flyers and sales sheets
- Email graphics
- Social media graphics and post content (all posts to be approved before publishing)
Graphic Design
- Own all in-house graphic design (print and digital)
- Produce artwork that is production- and print-ready
- Handle all marketing collateral: business cards, booklets, proposals, flyers, and
- similar
- Elevate day-to-day work into polished, Adobe-quality outputs
Video (Preferred but not essential)
- Create/edit basic marketing videos (product explainers, campaign videos)
- Handle simple edits and cut-downs to reduce load on the Video Specialist
Requirements
QUALIFICATIONS:
Essential
- Strong B2B graphic design experience, ideally in an industrial or environment similar to ours
- Advanced Adobe Creative Suite — this is the primary toolset
- Comfortable with Canva, but capable well beyond templates
- Proven ability to take a loose idea or desired outcome and deliver finished creative
- Strong written and spoken English — able to communicate clearly and confidently with the marketing team
Highly Valued
- Video editing (Premiere Pro / After Effects or similar)
- Copy or content-editing capability
The Mindset We’re Hiring For
- Thinks like a creative lead, not just a designer — brings ideas to the table, not just execution
- Confident presenting ideas and backing them with reasoning — open to direction but will push back when they believe in something
- Comfortable making decisions and presenting work for approval
- Low-ego, high-ownership — happy to run solo as the in-house creative function whilst working closely with the wider team
What Success Looks Like
- Ideas turn into finished creative with minimal back-and-forth
- No reliance on external design agencies
- Reduced workload across flyers, emails, social content, and marketing collateral
- Faster, more consistent campaign execution across all channels
Skills
Adobe Creative Suite (Photoshop, Illustrator, InDesign)B2B Graphic Design ExperienceCampaign ExecutionCanvaEmail Graphics DesignEnglish Communication (written & Spoken)Graphic Design For Print & Digital CampaignsMarketing Collateral Production (business Cards, Booklets, Proposals, Flyers)Print Production ReadinessSocial Media Graphics And Post Content CreationStoryboarding And Video Editing (preferred)Typography And LayoutVideo Editing (Premiere Pro, After Effects)
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