Posted 2 days ago
Senior Digital Marketing Executive
Remote/UKRemote
AI Summary
A Senior Marketing Executive at LOCALiQ creates and optimises digital content across blogs, social media, email, and landing pages to improve SEO, AI search visibility, and lead generation for UK local businesses.
About this role
LOCALiQ, an award-winning digital agency within the Newsquest Media Group, is looking for a talented and driven Senior Marketing Executive to join our remote-first team. LOCALiQ has been named Standout SEO Agency of the Year at the 2026 UK Digital Excellence Awards, further cementing its reputation as one of the UK’s leading digital marketing agencies. Our mission is to empower local businesses with tailored digital marketing solutions that strengthen their online presence, connect them with their audiences, and drive meaningful growth. This role is ideal for a digital marketer who thrives on crafting content that performs across organic search, AI-driven results, and multi-channel campaigns. You’ll play a pivotal role in enhancing LOCALiQ’s visibility across Google and AI search, supporting lead generation and brand awareness through strategic content and campaign execution.
If you’re passionate about SEO, content marketing, and making a measurable impact in a fast-paced, collaborative environment, we’d love to hear from you.
Please note this role is open to remote working, but you must be based in the UK.
Key Responsibilities
- Create high-quality content across blogs, guides, social media, email campaigns, and landing pages.
- Optimise content for SEO and visibility in AI search.
- Conduct keyword research, competitor analysis, and content audits to inform SEO strategy.
- Apply E-E-A-T principles, keyword strategy, and structured content formats to improve organic performance.
- Monitor and optimise SEO performance using SEMrush and other analytics tools.
- Manage and update website content in WordPress, ensuring brand consistency and SEO best practices.
- Build, execute, and optimise email campaigns, nurture journeys, and newsletters through HubSpot.
- Plan, schedule, and manage organic social media content across B2B channels.
- Support paid digital campaigns across LinkedIn, Facebook, YouTube, and other platforms to drive lead generation.
- Analyse campaign performance, track ROI, manage inbound marketing enquiries, and collaborate with sales on lead follow-up.
Skills, Knowledge & Expertise
- Proven digital marketing experience, ideally within a B2B environment.
- Strong copywriting and content creation skills with a focus on SEO and AI search optimisation.
- Solid knowledge of on-page SEO, off-page SEO and E-E-A-T best practices.
- Experience with SEMrush, HubSpot, WordPress, and marketing analytics platforms.
- Skilled in keyword research, competitor analysis, and organic growth strategies.
- Ability to create structured, search-friendly content for both traditional and AI-driven search engines.
- Experience in email marketing, social media management, and campaign execution.
- Strong analytical skills with the ability to interpret performance data and optimise results.
- Familiarity with graphic design and video editing tools (Adobe Creative Suite preferred).
- Excellent organisation, attention to detail, stakeholder management, and communication skills.
Benefits
- Competitive salary
- 25 days holiday + bank holidays + your birthday off
- Holiday buy scheme for extra flexibility
- Structured career progression & ongoing training
- Pension plan
- Employee Helpline counselling and advice
- Perks & discounts including:
- Gym membership
- Cycle to Work scheme
- Eye care
- Retail discounts
- Team building days & annual volunteer charity day
Newsquest Media Group is an equal opportunities employer and welcomes applications from all community sections regardless of age, disability, gender reassignment, marriage/civil partnership status, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. Our recruitment process will consist of various stages and activities. As part of our commitment to fairness to all applicants, we will take into account any adjustments that could help you.
Skills
Adobe Creative SuiteCompetitor AnalysisContent AuditsE-E-A-TEmail MarketingFacebookGoogle AnalyticsGraphic DesignHubspotKeyword ResearchLinkedInPaid Digital CampaignsSemrushSEOSocial Media ManagementVideo EditingWordPressYouTube
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