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Senior Director, Strategy and Insights

Jersey CityFull-time

AI Summary

Leads the Digital Incentives Insights organization at Neptune Retail Solutions, overseeing client portfolios, managing a team of insights professionals, and serving as a primary analytics partner to Sales. Combines hands-on data analysis with strategic client partnership to drive growth and business value.

About this role

Neptune Retail Solutions is the unparalleled leader in omnichannel retail marketing across the U.S. and Canada. Neptune's In-Store Media network is unmatched across 60,000 locations and 140 banners, including Albertsons, CVS, Dollar General, Family Dollar, HEB, Kroger, Loblaw, Metro, Publix, Sobeys, Southeastern Grocers, Meijer, HyVee, Total Wine & More and Wakefern. Linked to its market-leading Digital Incentives Network at many of the same retailers plus BJ's and Target, along with Neptune's exclusive ability to combine in-store and Digital OOH content into a single platform with unparalleled precision, scale and proven results, the Company is "one of one," uniquely positioned to seamlessly drive traffic, conversion and profitable revenue growth for retailers and advertisers. For more information, visit www.neptuneretailsolutions.com.



Neptune Retail Solutions is seeking a strategic and analytically driven Senior Director, Strategy and Insights to help lead the Digital Incentives Insights organization. As one of the senior leaders within the function, this individual will oversee a portfolio of key clients, manage a team of insights professionals, and serve as a primary analytics partner to Sales


This role requires a unique blend of leadership, client partnership, and hands-on analytical expertise. The successful candidate will lead a subset of the Digital Incentives Insights team while remaining actively engaged in data mining, performance analysis, insight generation, and executive-level storytelling that drives client growth and business value


Key Responsibilities

Client Portfolio Ownership & Sales Partnership

  • Serve as the primary insights and analytics leader for an assigned portfolio of strategic clients and sales partners.
  • Build strong, consultative relationships with Sales, Data Science, Product and client stakeholders.
  • Support new business development, client retention, renewals, quarterly business reviews, and strategic planning initiatives.
  • Translate business challenges into analytic solutions that drive measurable client value and revenue growth.
  • Lead development and presentation of executive-level insights, business reviews, and strategic recommendations.
  • Identify opportunities to expand Neptune's relationship with clients through innovative analytics and thought leadership.
  • Act as a trusted advisor on digital incentives strategy, measurement, consumer behavior, and promotional effectiveness.
  • Partner closely with Sales leadership to prioritize opportunities, address client needs, and drive growth within assigned accounts.


People Leadership & Team Development

  • Lead, coach, and develop a team of insights professionals, providing ongoing support and guidance on all projects.
  • Manage team workloads, project prioritization, staffing plans, and resource allocation to ensure successful delivery.
  • Review and elevate team deliverables to ensure analytical rigor, insight quality, and executive-ready storytelling.
  • Establish best practices, processes, and quality standards that improve team effectiveness and scalability.
  • Support hiring, onboarding, and succession planning efforts to build a high-performing organization.


Hands-On Analytics & Insight Development

  • Personally lead complex analyses using Neptune proprietary data assets, retailer data, consumer data, and third-party datasets.
  • Mine, manipulate, and analyze large data sets to uncover trends, opportunities, and performance drivers.
  • Develop compelling narratives that connect analytics to business outcomes and strategic opportunities.
  • Design and implement measurement frameworks, KPIs, scorecards, dashboards, and reporting methodologies.
  • Identify opportunities to improve methodologies, automate processes, and create innovative analytics offerings.
  • Stay current on industry trends, retailer media networks, digital promotions, loyalty programs, and emerging measurement practices.


Qualifications

  • 10+ years of experience in a related role having worked directly or indirectly with a Consumer Packaged Goods (CPG) company or a Retailer with 6+ years in a managerial/leadership capacity and prior experience at the Director level.
  • Bachelor's Degree in Marketing, Business Analytics, Data Science or related field or equivalent experience.
  • Ability to digest large datasets into actionable insights. Familiar with data manipulation software (i.e. Looker, MicroStrategy, etc.)
  • Proven success with client leadership including strategic needs assessment, consultative delivery, and relationship building that lead to organic renewal and expansion.
  • Demonstrated ability to lead, mentor, and coach team(s) on developing lasting customer relationships; act as leadership advisor to other managers and directors.
  • Proficiency in Microsoft Excel, Word, and PowerPoint.
  • Strong problem-solving, and data interpretation skills.
  • Excellent attention to detail and organizational skills.
  • Ability to take initiative and follow through on assignments independently.
  • Strong written and verbal communication skills.
  • Ability to listen actively, understand stakeholder needs, and provide clear, helpful guidance.
  • Comfortable working in a fast-paced, deadline-oriented environment.



Applicants must be able to work for any U.S. employer and not require sponsorship either now or in the future.



Applicant Privacy Notice

Neptune Retail Solutions is an Equal Opportunity Employer

Skills

Consumer Behavior AnalysisDashboard DevelopmentData ManipulationData MiningDigital PromotionsExcelKPI DesignLookerLoyalty ProgramsMeasurement FrameworksMicrosoft WordMicrostrategyPowerPointPromotional Effectiveness MeasurementRetailer Media Networks

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