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Frontify

Posted 2 months ago

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Senior Manager, Field and Ecosystem Marketing

New York, NYHybridFull-time

AI Summary

Senior leader responsible for field and ecosystem marketing, shaping regional programs, partner activations, events, and cross-functional alignment to drive pipeline and brand impact in the US and beyond.

About this role

We're all about helping brands turn ideas into impact.

Frontify’s brand platform transforms how teams organize digital assets, collaborate on projects, and create engaging campaigns. Our people empower thousands of marketers and designers — including teams at Uber, Microsoft, Volkswagen, and Telefónica — to build engaging brands.

With headquarters in St. Gallen, Switzerland, and offices in London and New York City, we share a vibrant culture built on creativity, collaboration, inclusion, and joy. And we’re on the lookout for new team members to share our vision. If you’re ready for a brand-new adventure, keep reading!

Your team
Your new team is a committed, collaborative, and innovative bunch. They’re designers, brand managers, content managers, and everyone who’s involved in the creative space – a group from more than seven different countries. They enjoy working together to create and evolve a well-loved product but always keep room for new ideas and approaches. Outside of work, they're a community of parents, gamers, bookworms, adrenaline junkies, and so much more.

Your mission

You’ll shape how Frontify shows up where it matters most — in the moments, markets, and conversations that drive real connection and commercial impact. Sitting at the intersection of brand, demand, partnerships, and revenue, you’ll turn company priorities into meaningful market activations that build momentum across the US and beyond.

This is a role for someone who brings clarity to complexity. You’ll translate strategy into programs that feel relevant, not repetitive — experiences that resonate with creative and marketing leaders while driving measurable pipeline impact. Working closely with Sales and cross-functional teams, you’ll help define how our allbound motion comes to life in-market, strengthening relationships, unlocking opportunities, and making Frontify impossible to ignore.

Your responsibilities

  • You’ll bring experience leading teams and developing talent, helping team members strengthen their strategic capabilities and broaden their impact.

  • You’ll lead field and ecosystem marketing across priority markets, with a strong focus on the US.

  • You’ll turn company priorities into clear, market-facing plans that connect brand visibility, community, partnerships, and pipeline.

  • You’ll develop and run events, partner activations, and ecosystem programs that support both brand and commercial goals.

  • You’ll partner closely with Sales leadership and regional teams to align on target accounts, priorities, follow-up, and pipeline contribution.

  • You’ll collaborate with Growth, Product Marketing, Partnerships, and Brand to ensure programs are integrated and strategically aligned.

  • You’ll identify the right market moments, partnerships, and community plays to increase relevance and visibility.

  • You’ll build scalable playbooks, planning processes, and operating rhythms that elevate how we execute across markets.

  • You’ll ensure every initiative is well-managed, well-measured, and clearly tied to business outcomes.

  • This role is a chance to define how Frontify builds presence, relevance, and momentum in key markets. Your work won’t just show up in campaigns — it will shape how customers experience the brand in the real world, and how that experience turns into lasting impact.

    • Your story

  • You can work in a hybrid format where you’re able to work on-site in our New York City office twice a week, and then choose where works best for you for the rest of the week.

  • You bring 8+ experience in field marketing, ecosystem marketing, partner marketing, or integrated marketing — ideally in a B2B SaaS or complex environment.

  • You have managed experienced teams in the past, and enjoy fostering a culture of creativity, collaboration, and continuous learning.

  • You’ve built programs that connect brand activity with measurable commercial outcomes, and you know how to prove it.

  • You’re comfortable partnering deeply with Sales teams and aligning marketing efforts to pipeline goals, account priorities, and revenue impact.

  • You understand Frontify’s core audience — brand, creative, and marketing leaders — and know how to engage them with relevant, high-impact programs.

  • You think strategically but stay close to execution, knowing that great ideas only matter if they land in-market.

  • You’re confident operating across multiple regions, with the ability to focus effort where it drives the most impact.

  • You bring strong cross-functional instincts and enjoy connecting the dots across teams to create something bigger than the sum of its parts.

  • You’re motivated by building — from shaping new approaches to refining what works into scalable systems.

    • Skills

    Account-based MarketingB2B SaaSBrand And Demand IntegrationCross-functional LeadershipEcosystem MarketingEvent ManagementField MarketingGo-to-market PlanningIntegrated MarketingMarket ActivationMarketing OperationsPartner ActivationPartner MarketingPipeline ManagementProgram DevelopmentRegional Marketing StrategySales Alignment

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