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Senior Marketing Account Manager
AI Summary
Manages strategic marketing for real estate agents in West LA, creating listing materials, training agents, and liaising with creative teams to drive agent business.
About this role
The Agency is a global, boutique real estate brokerage representing a portfolio of properties across the world’s prime markets and celebrated destinations. The Agency is one of the fastest-growing luxury, boutique brands in the world. Our clients and agents benefit from our international team across in-house creative, public relations and technology. The Agency has closed more than $104 billion in real estate transactions since 2011, comprising over 190 offices in 17 countries and counting.
The Position:
The Senior Marketing Account Manager will manage the strategic, day-to-day marketing needs of agents in the West LA markets. Responsibilities range from training agents and encouraging brand adoption to creating listing and brand strategies, all in an effort to move the business of the agent forward. This individual will be responsible for their own book of business, but will function as part of a local and international team of talented marketers.
Essential Job Functions and Responsibilities:
- Manage the relationships with multiple agents, understanding their greatest business needs and how to utilize our marketing tools and resources to meet them
- Active use of our proprietary tech system to create various deadline-oriented marketing materials including presentations, listing collateral, and other industry-specific advertising
- Lead liaison between local agents and our in-house creative team of designers, digital professionals, and content developers
- Lead task groups as a Subject Matter Expert (SME) and Single Point of Accountability (SPOA)
- Review of new listing descriptions and marketing materials for compliance, efficacy, and brand guidelines
- Marketing training during the onboarding for new agent hires
- Mentor SoCal Marketing Account Manager(s) to achieve performance goals.
- Assume responsibility for Regional Marketing Manager (RMM) duties as needed
- Perform other tasks as directed
Required Skills and Experience:
- Bachelor’s degree
- 5-7 years marketing experience
- Previous experience working with top tier, high producing agents or luxury clients
- Exemplary skills in autonomously handling difficult situations
- Real estate industry and/or luxury brand experience a must
- Excellent Marketing Acumen
- Impeccable grammar, proofreading and copyediting skills
- Highly detail-oriented
- Excellent project/client management skills (managing timelines, prioritization of tasks, quality control)
- Strong written, verbal and interpersonal communication skills across all levels of the organization (internal and client-facing)
- Exceptional organization and time management skills; ability to juggle multiple competing priorities
- Proven ability to gain trust and respect by consistently demonstrating sound critical-thinking skills and maintaining composure in stressful situations
- Exceptional initiative and follow-through skills. Knows what needs to be done and operates with a sense of urgency, focus and discipline
- Experience working with design professionals or working knowledge of basic design principles, not required but a plus
- Desire to collaborate with a team of local, national, and global marketers
Benefits & Perks:
- Equity
- Flexible PTO
- Professional development budget
- Comprehensive health benefits
- 401(k)
- HSAs FSAs
- Employee Assistance Program (EAP)
Compensation: $80,000-90,000 USD
It is the policy of The Agency not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or because they are a protected veteran.
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