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Senior Media Buyer, Paid Social

MissionHybridFull-time

AI Summary

A Senior Media Buyer on the Paid Social team develops strategic media plans, manages client campaigns and reporting, and collaborates with agency teams to optimize performance and identify new opportunities.

About this role

Are you a paid social media pro who thrives in a fast-paced, team-driven environment? Do you stay ahead of emerging platforms and trends, eager to bring fresh opportunities to clients? If you’re detail-oriented yet strategic, adaptable to change, and energized by variety, Walz Tetrick’s thriving digital media team could be the perfect place for you.
As a Senior Media Buyer on the Paid Social team, you’ll actively contribute to client meetings, offering insights, recommendations, and innovative ideas to enhance both new and existing campaigns. You’ll take ownership of weekly and monthly reporting for a dedicated client roster. If you love wearing multiple hats, staying busy, and collaborating with a dynamic team, this is the opportunity for you.

RESPONSIBILITIES

  • Develop strategic integrated media plans.
  • Align client objectives with KPIs that achieve optimal campaign performance.
  • Provide client reporting monthly and, in some cases, weekly or as requested.
  • Collaborate with the agency team in brainstorming, identifying, evaluating, and recommending new opportunities.
  • Oversee client and vendor billing and reconcile with accounting.
  • Maintain strong relationships with other agency departments and agency partners.
  • Prioritize client requests with team collaboration, including account service.
  • Identify department training needs and provide input for educational initiatives.
  • Work directly in social platforms to build recommendations, activate campaigns, and pull reporting and insights.
  • Manage and track pixel placement.
  • Manage and report on higher-budget conversion campaigns.
  • Lead by example, support Walz Tetrick’s values, and positively contribute to the culture.

    • WHAT YOU BRING TO THE TABLE

  • 3-5 years of experience in paid social advertising.
  • Experience in planning and buying directly in social platforms with a variety of objectives and budgets.
  • Self-motivation and proven time management.
  • Strong written and oral communication skills.
  • Established organizational expertise and keen attention to detail.
  • Involvement with client and vendor billing and reconciliation.
  • Ability to identify and solve problems.
  • Strategic thinking and interest in what’s on the horizon and how it may impact digital/social advertising to come.
  • Work well in a cross-functional, collaborative, team environment.

    • Skills

    Budget ManagementCampaign OptimizationClient ReportingConversion Campaign ManagementKPI AlignmentMedia PlanningPaid Social AdvertisingPixel PlacementSocial Platform Ad BuyingVendor Billing Reconciliation

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