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Posted 8 months ago

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Senior Public Relations & Influencer Marketing Specialist

GizaOn-siteFull-time

AI Summary

Senior Public Relations & Influencer Marketing Specialist at Eva Pharma plans and executes influencer marketing and PR campaigns, builds relationships with influencers and media, and manages CRM tools to boost brand visibility and reputation.

About this role

Join EVA Pharma, a leading pharmaceutical company dedicated to empowering the fight for Health and well-being as a fundamental human right. Recognized and certified as a best place to work, we are committed to fostering a supportive and innovative environment for our team members.

Job Summary

We are seeking a passionate and talented Senior Public Relations & Influencer Marketing Specialist to join our dynamic team.

The ideal candidate will contribute to our mission of enhancing human health and well-being,ensuring that we meet the highest standards of excellence in our industry.

Key Responsibilities:

• Plan and execute influencer marketing and public relations activities across the organization, Develop and implement strategies and campaigns that enhance EVA Pharma’s visibility and brand reputation.

• Build and maintain strong relationships with influencers, opinion leaders, journalists, and digital content creators; Manage influencer selection, briefing, contracting, and performance analysis.

• Collaborate with the corporate communications team to ensure consistent and aligned messaging and work closely with digital marketing, design, and PR teams to maximize campaign reach and engagement.

• Manage and optimize CRM (influencer relationship management) tools and systems and Track, analyze, and report campaign performance and ROI.

• Support corporate campaigns and product communications through storytelling and creative digital collaborations.

Requirements

• Bachelor’s degree in Pharmacy, Marketing, Communications, or Business Administration.

• 2-3 years of experience in PR, influencer marketing, or digital communications, preferably within the pharmaceutical, healthcare industry.

• Proven success in influencer relationship management, campaign execution, and performance analysis.

• Strong understanding of digital trends, social media platforms, and content dynamics.

• Excellent communication, negotiation, and stakeholder management skills.

• A creative mindset combined with strong analytical and strategic thinking abilities.

Skills

Campaign Performance AnalysisCRMDigital MarketingInfluencer MarketingInfluencer Relationship ManagementPublic RelationsSocial Media PlatformsStakeholder Management

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