Posted 3 months ago
Senior User Acquisition Manager
AI Summary
A Senior User Acquisition Manager plans and executes paid user acquisition campaigns, owns end-to-end marketing analytics, builds data flows and dashboards, develops LTV and attribution models, and optimizes budget allocation to drive growth.
About this role
SBC Performanceis a digital marketing and ad-tech ecosystem partnering with the world’s top ad platforms to drive performance. We help brands scale globally through high-converting creative marketing solutions and smart campaign optimization. We hold leading positions on TikTok, Meta, and Google.
Our team consists of over 200 specialists across the Czech Republic, Poland, and other countries. We build a dynamic culture driven by speed, analytics, and results.
We’re currently looking for a strong Senior User Acquisition Manager to scale paid acquisition and drive business growth through data-driven decisions.
Key Responsibilities
- Be responsible for the entire marketing analytics cycle—from raw data to decision-making
- Build and scale data flows for effective marketing across all paid channels
- Be responsible for marketing dashboards with detailed breakdowns by ad creatives and traffic sources to track and optimize LTV, CAC, ROAS, and conversions in the sales funnel
- Develop and automate LTV models, cohort analysis, and revenue attribution across all channels
- Work closely with the marketing team to optimize budget allocation, scaling strategies, and channel performance
- Support and evaluate marketing experiments (creatives, funnels, audiences, A/B tests)
- Ensure accurate attribution and data consistency across all marketing and product touchpoints
Requirements
- 3+ years of experience with META Ads for B2C SaaS products (hands-on experience with Google Ads and TikTok Ads is a plus);
- A proven track record of managing advertising budgets (starting at $500,000/month);
- You seek to validate hypotheses with data and always track metrics for campaigns;
- You value a non-standard approach, especially when it comes to testing and interesting case studies;
- Initiative and a desire to quickly grow into a people manager role;
- intermediate English (B1+).
Nice to have
- Experience with apps, W2A/W2W
What We Offer
- Remote work
- Competitive compensation
- Flexible working hours (start between 9:00–11:00 CET)
- All necessary equipment
- Paid vacation and sick leave
- Educational support: reimbursement for certifications, courses, and training
- Company events and internal knowledge-sharing activities
- Transparent communication and an open feedback culture
Skills
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