Jobless Developer
Jam City logo

Posted 16 days ago

Open

Senior User Acquisition Specialist

Culver CityOn-siteFull-time

AI Summary

Manages multi-million dollar user acquisition budgets for mobile games, planning and optimizing UA and retargeting campaigns to profitably acquire players.

About this role

As a leading mobile games developer, Jam City is looking to “level up” our talent. We’re on the hunt for innovators who consider themselves dynamic, collaborative and thrive in a fast-paced environment.

PERKS & BENEFITS
Unlimited Vacation, Paid Sick Days, Kin Care & Holidays*
100% Covered Medical and Company-Sponsored Dental & Vision (Plans Vary)*
Life Insurance, 401k, Flexible Spending Accounts, Commuter Benefits & More*
Wellness Activities & Programs
12 Weeks Paid Parental Leave*
Happy Hours
Company Events
Dog-Friendly*
*Only applies to full-time positions.

Jam City is on the hunt for the best and brightest Senior User Acquisition Specialist in Los Angeles to work on our next generation of top-10 cross-platform games. We're looking for a talented media buyer with a passion for marketing, user acquisition and games. This role will support the marketing team’s efforts on player acquisition campaigns, coordinate with marketing designers to come up with the next eye-catching creative, and manage budgets and marketing strategy.

RESPONSIBILITIES

  • You'll be responsible for managing a multi-million dollar marketing budget. Plan, monitor, and optimize UA and retargeting campaigns to profitably acquire users for games in the Jam City portfolio
  • Drive innovation on user acquisition strategies by staying on top of competitors, market trends, and by constantly testing
  • Maintain great relationships with media partners to explore new media buying opportunities and ROAS goals at scale
  • Work closely with Creative Marketing and ASO teams to maximize synergies and execute holistic growth strategy
  • Communicate regularly and clearly to cross-functional teams, including the product/game team and leadership
  • Identify opportunities for automation and process improvements
  • Own and present key performance metrics including ROAS and internal KPI targets on acquisition marketing to senior leadership.
  • QUALIFICATIONS

  • 2+ years of experience in performance marketing
  • Experience with Google, ad networks, DSPs or other media platforms
  • Strong Excel (and their Google suite equivalents) and analytical skills
  • Ridiculously awesome work ethic
  • Experience managing relationships with media platforms
  • Excellent written and spoken communication skills
  • Ability to thrive in a fast-paced environment, managing multiple priorities effectively
  • Quick and willing learner with a proactive approach to problem-solving
  • A passion for casual and mobile games!
  • Skills

    Ad NetworksASOBudget ManagementCampaign OptimizationDSPsExcelGoogle AdsGoogle SheetsKPI TrackingMedia BuyingRetargetingROAS

    Explore related jobs

    Browse these categories

    Market data for this role

    All reports →