
Posted 9 days ago
SEO SpecialistPresentail · Beirut
SEO Specialist
BeirutOn-siteFull-time
AI Summary
The SEO Specialist develops and executes on-page, off-page and technical SEO strategies to grow organic traffic for an e-commerce gifting platform, including keyword research, site audits, link building and performance tracking.
About this role
About Presentail
Presentail is a leading gifting platform that connects people worldwide with their loved ones in Lebanon. As we expand our operations, we are seeking a data-driven SEO Specialist to strengthen our organic visibility, optimize content performance, and drive sustainable growth through search.Responsibilities
As an SEO Specialist at Presentail, you will:- Develop and execute on-page, off-page, and technical SEO strategies to increase organic traffic.
- Conduct keyword research to guide content creation and product/category optimization.
- Optimize Presentail’s website structure, metadata, and internal linking for maximum visibility.
- Monitor, audit, and improve site performance (speed, indexing, crawlability, mobile optimization).
- Implement link-building strategies and manage relationships with partners for backlinks.
- Use tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs to track performance and identify growth opportunities.
- Collaborate with content, marketing, and product teams to ensure SEO best practices are applied across campaigns.
- Stay up to date with SEO trends, Google algorithm updates, and e-commerce best practices.
Requirements
- Bachelor’s degree in Marketing, Business, Computer Science, or related field.
- Preferably 2+ years of experience in SEO, ideally within e-commerce or digital marketing.
- Strong knowledge of on-page, off-page, and technical SEO.
- Hands-on experience with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.).
- Familiarity with HTML/CSS basics, CMS platforms (WordPress, Shopify, or similar).
- Excellent analytical and problem-solving skills with a data-driven mindset.
- Strong communication and collaboration skills.
What We Offer
- Opportunity to grow with a fast-paced e-commerce startup expanding globally.
- Creative freedom to test and implement SEO strategies that make a real impact.
- Supportive, collaborative team environment with growth opportunities.
Skills
AhrefsCSSGoogle AnalyticsGoogle Search ConsoleHTMLKeyword ResearchLink BuildingOff-page SEOOn-page SEOScreaming FrogSemrushSEOShopifySite Performance OptimizationTechnical SEOWordPress
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