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TSMG

Posted 39 months ago

Open

SMM Specialist

LvivRemoteFull-time

AI Summary

SMM Specialist develops and executes social media strategy and content plans for brands on Instagram, Facebook, and LinkedIn; analyzes KPIs and optimizes channel performance while coordinating with creative teams.

About this role

Terry Soot Digital is our digital marketing agency working with local Ukrainian and international brands of different scale.

We are growing and want to invite a new team member to grow together faster.

Work is remote but we have an office in Lviv, where you can work with the rest of the team.

Requirements:

  • 1+ years of experience in developing Social Media Strategy for brands/projects on Instagram, Facebook or LinkedIn;
  • 1+ years of experience in targeting ads (Meta Suite);
  • A portfolio with 2−3 examples featuring commercial/marketing design is a must;
  • Ability to define and understand the needs of a target audience to engage the community and customers;
  • Copywriting skills — being able to convey the message in a short space, with no grammatical errors;
  • Fluency in Ukrainian;
  • Upper Intermediate and higher English level;
  • Analytical skills — being able to measure the performance across various social channels;
  • Designing skills — basic photo and video editing skills (if none, a desire to learn and improve);
  • Strategy planning — ability to set goals, make a plan to achieve them and manage the process to reach said goals.

    • Soft skills:

  • Community management;
  • Creative mindset;
  • Leadership and communication skills.

    • Core responsibilities:

  • Engage customers through Instagram, Facebook and LinkedIn;
  • Help to define and maintain community strategy;
  • Search and develop new methods of engaging new people through the social media;
  • Create content-plans;
  • Post;
  • Determine, monitor, and report on all social channel KPIs. Apply any data-driven insights to optimize each channel strategy accordingly;
  • Plan and organize photo-shoots;
  • Control the photo and video-editing;
  • Optimize videos.

    • Skills

    A/b TestingAudience TargetingBasic Photo/video EditingCampaign ManagementCommunity ManagementContent CreationContent PlanningContent SchedulingCopywritingData-driven OptimizationFacebook AdsInstagram AdsKPIs And AnalyticsLinkedIn AdsMeta SuitePerformance ReportingSocial Media Strategy

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