Posted 1 day ago
Specialist, Marketing Engagement
AI Summary
Supports marketing engagement for hotel, villa, and in-country partner programs by coordinating campaigns, managing assets, and analyzing performance metrics.
About this role
Overview
Internova Travel Group is one of the largest travel services companies in the world with a collection of leading brands delivering high-touch, personal travel expertise to leisure and corporate clients. Internova manages leisure, business and franchise firms through a portfolio of distinctive divisions. Internova represents more than 100,000 travel advisors in over 6,000 company-owned and affiliated locations predominantly in the United States, Canada and the United Kingdom, with a presence in more than 80 countries. Click here for more information about Internova Travel Group.
Responsibilities
Job Summary:
The Specialist, Marketing Engagement, supports marketing activity for the Internova Hotel, Villas and In-Country Partner programs and their Preferred Partners. This role assists in the development of Supplier Partner Marketing engagement plans, works with Account Sales Directors to secure marketing investments, while tracking and fulfilling campaigns across Internova Business Units. The Marketing Specialist also helps to maintain program tools and marketing materials, including collateral, email newsletters, and multiple website properties, among others.
Essential Duties and Responsibilities:
• Manage hotel, villa and in-country partner marketing activities including individual tactics and campaigns – asset acquisition, submission, execution, and quality control – while meeting deadlines. • Work with ad agency/agencies to open job requests and coordinate projects through successful and timely completion • Gather performance metrics, prepare digital analytics reports and make recommendations for optimization or future planning. • Participate in sales and marketing meetings and conference calls. • Follow and apply brand and operational guidelines as set by Internova for all marketing campaigns • Work closely with accounting/finance to manage marketing plan invoicing as needed • Assist with coordination of program and partner marketing projects, including content management updates of website properties • Other duties as assigned
Qualifications
• Bachelor’s degree in Marketing, Advertising, Tourism/Hospitality Management, Business Administration or equivalent • 3-5 years’ experience required, with prior ad agency or client account management experience a must. • Proven skills in marketing, data analysis, and/or project coordination desired. • Excellent communication and interpersonal skills. Must be fluent in English – written and verbal. • Demonstrated ability to work autonomously, and coordinate a wide variety of tactics simultaneously and under deadline • Salesforce knowledge highly preferred • Travel and/or tourism industry background highly preferred
Pay and Benefits
Our benefit offerings include medical insurance, meal tickets, transportation allowance, paid time off, discounted employee travel options, access to LinkedIn Learning webinars and courses.
The salary range on this job posting/advertising has been developed to give applicants a range based on the local market where the candidate would be working. Many factors, such as years of experience, budget etc. are considered when determining the starting rate of pay.
This role may be eligible for an incentive, commission, bonus, or a discretionary bonus program based on the company’s financial goal achievement and individual performance.
Internova Travel Group is an Equal Opportunity Employer. We make employment decisions without regard to age, race, religion, national origin, gender, disability, veteran status, genetic information, sexual orientation and gender identity or any other protected class.
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