Sr Associate Prospect Development Representative - Martech/CX

Sr Associate Prospect Development Rep (Martech/CX) - Hybrid, Kuala Lumpur

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About the job    

The Customer Intelligence team is hiring a Prospect Development Specialist to generate sales pipeline growth through strategic prospecting, relationship building, and innovative client engagement for SAS’ Marketing Technology solution – Customer Intelligence 360. 

You will engage in the execution of strategic sales and marketing activities involving prospective and/or current customers with a focus on prospect pipeline development and customer experience management in support of new business acquisition. 

As a Senior Associate Prospect Development Specialist, you will:  

• Arrange and conduct discovery meetings to qualify potential sales opportunities and measurable pipeline growth.

• Create compelling and tailored messaging, email marketing, and outreach strategies to capture the attention of new and existing clients.

• Execute prospecting campaigns with precision, managing various channels such as email, phone, social media, webinars, and virtual events.

• Generate, maintain and optimize leads, opportunities, and client interactions within our CRM system to ensure a healthy and efficient sales pipeline.

• Identify and target potential clients and partners through extensive market research, social media, and licensed tools

• Organize and staff networking events (in-person and virtual) to cultivate strong, lasting relationships with key decision-makers

• Develop an in-depth understanding of our Customer Intelligence 360 software products and effectively communicate their value propositions to clients through engaging presentations and product demonstrations

• Collaborate closely with the sales and marketing teams to create innovative lead generation and deal-closing strategies

• Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do. 

Required qualifications  

• Bachelor's degree preferably in Business, Marketing, Computer Science, or quantitative field.

• Minimum 2 years of experience in marketing or sales.

• Demonstrated strong verbal and written communication skills

• Proven history building relationships and cultivating a strong professional network

• Demonstrates a team-oriented attitude, sharing knowledge and supporting growth

• Demonstrated ability to take initiative, think critically, and develop effective solutions

• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.   

Additional competencies, knowledge and skills   

• Self-Motivation: Believes their actions and decisions directly influence the outcomes in their life, and they are in control of their results, setting and meeting goals.

• Customer Centricity: Prioritizes understanding and solving customer problems; anticipates needs and delivers value-aligned solutions that drive business outcomes.   

• Sales Planning: Applies detailed, structured sales approaches in their planning efforts to drive deal progression and successful outcomes.

• Previous Martech (Marketing Technology) experience

• Marketing/Customer Experience related background

You are welcome here.

At SAS, it’s not about fitting into our culture – it’s about adding to it. We believe our people make the difference. Our inclusive workforce brings together unique talents and inspires teams to create amazing software that reflects the diversity of our users and customers.

Additional Information:

SAS only sends emails from verified “sas.com” email addresses and never asks for sensitive, personal information or money. If you have any doubts about the authenticity of any type of communication from, or on behalf of SAS, please contact Recruitingsupport@sas.com.

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