Posted 3 days ago
Striker
AI Summary
Executes in-store sales and merchandising for Red Bull in designated Rosario outlets, maintaining stock, POS placement, and promotional compliance. Builds relationships with store decision-makers to improve execution KPIs and drive sales growth.
About this role
Red Bull's Sales teams ensure that consumers can always find a can of Red Bull whenever and wherever they want one. This is achieved through two sales teams focused on the company's key channels: Off Premise and On Premise.
The Striker role is responsible for executing in-store excellence, developing the Energy Drinks category, and implementing the company's strategies across different points of sale. This includes strategic planning, efficient allocation of resources and merchandising materials, building strong relationships with store decision-makers, and finding creative solutions to address customers' day-to-day challenges. The main objective is to improve execution KPIs, ultimately driving sales growth.
TERRITORY COVERAGE
- Effective coverage of all agreed outlets at optimum frequencies in a cost-effective manner.
- Administration and development of designated area.
- Completion of all calls allocated to individual territories.
PERFECT STORE
- Maintenance and growth of Perfect Stores databases which focus on availability and distribution, pricing, visibility, placements and messaging.
- Building quality relationships through effective communication.
- Influencing decision makers through presenting compelling insights and commercial proposals.
STOCK MANAGEMENT
- Managing orders to ensure Red Bull's stock keeping units (SKUs) are in stock and on display at all times.
- Ensuring that stock levels necessary to secure continuous availability of Red Bull products to the consumer in all covered outlets are maintained at all times.
POS MANAGEMENT
- Securing (and where possible, improving) the agreed in-store presence of the Red Bull brand.
- Placement of POS: ensuring POS is correctly sited and up to date in all outlets.
- Promotional Compliance: ensuring agreed promotions are in place and running from the first day.
ADMINISTRATION AND REPORTING
- Completing all necessary administrative tasks accurately and on time.
- Implementation of Head Office agreements and ensuring their execution based on merchandising standards.
Marketing, business administration, industrial engineering and other similar graduation is required.
Minimum 2 year market experience in consumer goods and direct contact with market indicators and shopper behaviour.
Commercial experience is a plus.
Intermediate to Advanced in English is required.
Strong analytical, logical, time planning, strategic and communication skills.
Excel and PowerPoint Advanced.
Skills
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