Posted 164 months ago
TRADE MARKETING OFFICER
AI Summary
The Trade Marketing Officer develops and executes brand strategies and operational plans to meet brand objectives, manages trade promotions and budgets, and oversees merchandising materials and training.
About this role
TRADE MARKETING OFFICER
A Multinational Company in FMCG sector.
The core activity of this role is identifying, anticipating and creating objectives-oriented operational plans to execute brand strategies and achieve brand objectives in the market.
Development of Annual Operation Plan covering Monthly Promotion Calender.
Trade Investment Budgeting and Reporting
Category Reviews/Product Launches
Promotion Evaluation.
Management and development of POP materials.
Management of ISP's
Merchandising Training.
Pricing coordination.
Maximize return on investment on trade promotions and visibility agreements with trade.
Qualifications
Graduate in Marketing/ Advertising
A high degree of familiarity and practice of MS Office and IT skills
A strong command over oral and written business English with an ability to understand and communicate clearly and effectively.
Team commitment
Objective Analytical Power.
Customer Orientation
Strong Team Player.
Planning and organizing
Skills
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