
Posted 9 days ago
Video Content Specialist
MasonOn-site
AI Summary
Creates and edits video content for marketing, training, and social media; manages production from planning to delivery and supports VEGA's brand and engagement goals.
About this role
The Video Content Developer creates impactful video and social media content that supports VEGA’s marketing and communication goals. This role combines creative strategy with hands-on production - planning, shooting, editing, and publishing video content - while managing VEGA’s social media presence. The position requires close collaboration with marketing, training, and leadership teams.
VIDEO CONTENT
- Plan, produce, and edit video content for marketing campaigns, product promotions, customer communications, and internal training resources.
- Manage video production from start to finish: pre-production planning, filming, editing, animation, and post-production review.
- Develop creative concepts and storyboards that align with brand guidelines and marketing objectives.
- Set up and stage video productions by selecting, assembling, and operating cameras, microphones, lighting, and other audiovisual equipment to ensure high-quality recording environments and optimal visual and sound performance.
- Capture, edit, and deliver polished videos optimized for multiple platforms (web, social media, presentations, events).
- Collaborate with internal teams and external partners to manage project timelines, logistics, and production schedules.
- Collaborate with subject matter experts to develop and review video content, ensuring that all information presented is accurate, relevant, and aligned with organizational goals and audience needs.
- Maintain a consistent brand voice and visual style across all video assets.
- Stay current with industry trends, tools, and technologies to keep VEGA’s video content modern and effective.
- Organize and maintain a video content library for reuse and accessibility.
- Support training and onboarding initiatives by producing instructional or demo videos as needed.
SOCIAL MEDIA
- Work with Digital team to develop and execute content strategies across social media platforms.
- Write and schedule posts that increase engagement with customers and prospects.
- Monitor analytics to track performance and recommend content improvements.
- Monitor and respond to online feedback and reviews, escalating issues when appropriate.
GENERAL MARKETING
- Work with other team members and departments to ensure a consistent corporate image.
- Contribute as a general Marketing resource for projects, initiatives, and events.
- Provide metrics and updates on progress and success.
What you'll need:
- Bachelor’s degree in Marketing, Communications, Digital Media, or equivalent from a four-year college or university
- AND 1-3 years related experience in video production, editing, and content development and/or training;
- OR equivalent combination of education and experience.
- Strong understanding of creative direction, storytelling, and visual communication.
- Strong writing skills with an understanding of tone and audience for professional social media communication.
- Ability to plan and execute shoots, manage multiple projects, and work under tight deadlines.
- Strong collaboration skills with the ability to partner across departments.
Skills
Analytics MonitoringAnimationAudio RecordingBrand GuidelinesCamera OperationContent SchedulingLighting SetupPost-productionProject ManagementSocial Media ManagementStoryboardingStorytellingVideo EditingVideo ProductionVisual Communication
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