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Lago

Posted 3 months ago

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WordPress Developer (Marketing & Integrations)

Mexico CityRemoteFull-time

AI Summary

WordPress Developer focused on marketing sites, building modular themes with ACF, integrating marketing tools, and delivering landing pages with tracking and conversions.

About this role

Position:WordPress Developer (Marketing & Integrations)

Salary :$18–$25/hr

Remote

Schedule: Full time - Monday - Friday. 9AM - 5PM EST

We are looking for an experienced WordPress Developer to support the development and maintenance of high-performing marketing websites and landing pages. This role focuses on building modular WordPress themes using Advanced Custom Fields (ACF) and supporting marketing systems through integrations, tracking implementation, and conversion-focused landing pages.

You will work closely with designers, marketers, and automation teams to deliver scalable websites and marketing assets that drive lead generation and performance.

Responsibilities

  • Build and maintain custom WordPress themes using ACF flexible content blocks as a modular page builder architecture
  • Perform routine WordPress core, plugin, and theme updates across our portfolio of client sites
  • Develop and QA landing pages for paid ad campaigns, ensuring proper form functionality, tracking, and CRM connectivity
  • Build and configure lead magnet tools including Typeform quizzes, Perspective funnels, chatbots, and similar conversion assets
  • Set up and manage integrations between websites, CRMs, and marketing platforms using webhooks, APIs, and automation tools like Zapier
  • Implement pixels, conversion tracking, and UTM structures in coordination with the performance marketing team
  • Collaborate with designers to translate Figma comps into clean, responsive WordPress builds
  • Support and optimize client sites built on page builders (Gutenberg, Elementor, Divi, etc.) as needed
  • Troubleshoot and debug front-end and back-end issues across client sites
  • Use AI tools to accelerate development workflows while maintaining code quality and manual oversight

Requirements

  • 3+ years building custom WordPress themes with Advanced Custom Fields (ACF) flexible content blocks
  • 3+ years working with APIs, webhooks, and automation platforms (Zapier, Make, or similar)
  • Working knowledge of popular WordPress page builders (Gutenberg, Elementor, Divi, WPBakery, etc.) with the ability to troubleshoot, optimize, and extend them for client needs
  • Demonstrated ability to use AI as a development tool — not as a crutch, but as a force multiplier for speed and problem-solving
  • Conversion rate optimization (CRO) experience
  • Comfortable working in Figma and Adobe products (XD, Photoshop, Illustrator)
  • Solid understanding of HTML, CSS, JavaScript, and PHP
  • Developer-first mindset with a marketing support orientation
  • Detail-oriented, organized, and comfortable managing multiple client projects
  • Proactive problem solver who communicates clearly with both technical and non-technical teammates

Desired Traits

  • Laravel experience
  • Google Tag Manager
  • Experience with GoHighLevel, ActiveCampaign, or similar CRM/marketing platforms
  • Unbounce or ClickFunnels
  • Copywriting ability
  • Basic design skills

Benefits

  • Remote Work: Work from anywhere—our team is global, and we value work-life balance.

  • Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us.

  • Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates are kindly asked to read, understand, and agree toLago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.

Skills

ACF Flexible Content BlocksActiveCampaignAdvanced Custom FieldsAPIsChatbotsConversion TrackingCSSGoHighLevelGoogle Tag ManagerGutenberg BlocksHTMLJavaScriptMakePerspective FunnelsPHPTypeformUTM StructuresWebhooksWordPress Theme DevelopmentWP Page Builders (Gutenberg, Elementor, Divi, WPBakery)Zapier

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