AI/SEO Content Specialist

The AI SEO Content Specialist develops content for the Growth Marketing team with a focus on AI SEO. This role is responsible for writing and optimizing blog posts, landing pages, and resource guides, while also supporting copy needs for growth marketing campaigns.

The ideal candidate combines strong writing and editing skills with hands-on AI SEO expertise, ensuring Lone Wolf content performs in traditional search results while also appearing in AI-generated answers and citations.

Content Creation & Optimization

Write and scale high-quality content, including:

Blog posts

Landing pages

Resource guides

Growth marketing campaign copy

Create content that drives traffic, engagement, and conversions.

Ensure all content aligns with Lone Wolf's brand voice and messaging.

AI SEO / GEO Strategy

Own Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) initiatives.

Establish and maintain structured content standards, including:

Schema markup

Concise summary sections

FAQ content

AI-friendly formatting

Optimize content for visibility in AI-generated search experiences and large language models (LLMs).

SEO Research & Analysis

Conduct keyword research and content gap analysis using AI-powered SEO platforms.

Identify:

High-value search opportunities

Emerging search trends

Shifts in user intent

Competitor content gaps

Develop content recommendations based on research findings.

Content Editing & Quality Control

Edit, proofread, and fact-check AI-generated and human-written content.

Ensure:

Brand consistency

Factual accuracy

Readability

Authoritative tone

Refine AI-generated drafts into polished, high-quality content.

Technical & On-Page SEO

Optimize:

Metadata

Headings

Internal linking

Content structure

Page crawlability

Support overall technical and on-page SEO performance.

Performance Measurement

Monitor and report on key content metrics, including:

Organic traffic

Keyword rankings

AI visibility and citations

Conversion rates

Use performance insights to continuously improve content strategy and execution.