CGO

Job Summary

The job holder will be responsible for managing the company growth in terms of revenue, subscriber base, ROIs, and any other metric deemed necessary.

Responsibilities

• Manage and optimize User Growth, Subscription Growth, Advertising Revenue Growth, In-App Gifting Revenue Growth, Creators Economy Growth, Customer Acquisition Cost (CAC), Gross Margin, Churn, Customer Lifetime Value (CLV), Conversion Rates, Up-Sales/ Cross Sales.
• Think strategically about how to grow the company’s revenue and subscriber base.
• Develop a long-term plan for the company and identify the steps needed to achieve its goals.
• Think Strategically on how to use the company resources to their full potential to achieve the revenue target
• Manage the daily operations of the growth marketing, commercial, and growth departments, set up goals, develop long-term plans and identifying the steps needed to achieve its goals
• Oversee growth marketing and conversion campaigns, advertising, and promotion effectiveness.
• Submit weekly Full Detailed Reports to the upper management
• Develop strategies to improve employee productivity and satisfaction
• Pay attention to user retention and success to have the company, in turn, become more user centric.
• Measure and regularly analyze productivity and effectiveness, create market positioning and competitive advantages with a goal of continually improving and developing sustainable results
• Run data analytics and weekly reports on insights
• Brainstorm with other executives to develop innovative solutions to problems within the company

Requirements

• Bachelor’s degree in business administration or marketing or any other related field
• MBA is recommended
• At least 10 years of experience in a leadership growth role in a mobile app company
• Previous subscription-based mobile app experience
• Previous experience in attaining a minimum of +10Million users & +1M Subscribers
• Previous video or audio streaming mobile app subscription experience
• Previous experience in building strong growth models with creators
• Excellent leadership and people management skills
• Possess the key traits of a successful leader
• Remarkable understanding of current market trends
• Ability to work across a number of key activity areas that drive growth
• Excellent communication skills and following up skills