Posted 8 days ago
Creative Director / Art Director
MinneapolisHybridFull-time
AI Summary
A creative director leads project ideation, design, and production across channels including email, web, print, and social, while mentoring a design team and collaborating with strategists, copywriters, and developers.
About this role
Location: Minneapolis, MN
Hires local to the Twin Cities Metro-Area can anticipate an in-office component of 1-2 days a week, employed with Bold Orange. If this position lists, “Open to Remote”, hires outside of the metro area can anticipate travel to our Minneapolis, MN office on an as-requested basis. We value human connection and some travel is anticipated.
About Bold Orange:
Bold Orange (BOCO) is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity and always bringing the outside, future focused perspective to our clients.
Position Summary:
Role Location: Minneapolis, MN (hybrid with some in-office required)
About Bold Orange:
Bold Orange is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity and always bringing the outside perspective to our customers.
Position Summary:
We understand the power of creativity and purposeful design. We’re looking for a talented, collaborative, and future focused creative director who can strategically communicate through the visual language of design.
As a creative director with an art direction and design background, you will be responsible for creative problem solving, ideation, individual contribution, and team leadership for a variety of brands, industries, and channels, and in particular, a passion for email marketing. You’ll work closely from conception to reality with peers from every discipline from kickoff to execution to create strong, smart and cohesive projects that over exceed our clients expectations.
Position Duties and Responsibilities:
- Lead project ideation and design of conceptual campaigns with multiple touchpoints
- Work with marketing and brand strategies to creatively problem solve and create meaningful work that delivers on the project objective
- Lead the design and production team through execution to ensure our creative standard for excellence
- Lead and direct photo/video shoots and animation
- Present creative work internally as well as externally to Bold Orange clients
- Research and source assets for inspiration and design
- Stay current with trends in market and lead the team in concept through execution.
- Demonstrate strong design skills and understanding in typography, color, imagery, illustration, motion design and design systems
- Demonstrate diverse design skills across a variety of channels and mediums
- Design for a variety of channels/tactics— including web, email, video, brand identity, print, social
- Think boldly and broadly—solving the problem at-hand, in addition to exploring fresh ways of doing so and bringing the “And then some” beyond the ask
- Desire to own initiatives end to end with individual contribution and leadership of the over arching creative team
- Collaborate with marketing strategists, client services, copywriters, designers and developers.
- Manage, oversee and consult on a variety of projects for a diverse set of clientele
Required Qualifications & Experience:
- Bachelor’s degree in graphic arts, design, visual communications and/or demonstrated equivocal agency experience in a creative director role
- At minimum, 5 years of leadership at the CD level in a creative marketing and/or advertising environment
- At minimum, 5-10 years of previous art director and design experience
- Working knowledge of Figma (required), Adobe Photoshop, Illustrator, XD, Sketch, InDesign, Animate, InVision and other creative applications
- Cross-channel expertise including website, email, print and social
- Comprehensive knowledge and skills working with and creating brand and style guides
- Understanding of design principles in typography, color, imagery, illustration, motion design and design systems
- Highly creative, conceptual and strategic
- Excitement to mentor and lead creative initiatives
- A strong desire to constantly seek relevance and innovation
- Desire and ability to be “in” and ‘on” the work
- Collaborative both in ideation and ability to pivot with new insights
- Ability to guide with a clear POV on creative needs/ideas/choices
- Ability to comprehend and leverage insights from research and data to connect with a target audience
- Understanding and adherence of best practices and trends in digital experiences
- Strong presentation and interpersonal communication skills
- Self-starter with ability to multi-task, while adhering to deadlines
Who We Are:
Our tone is professionally sassy. We embrace meat raffles, hot seats, and the occasional Jell‚ÄëO shot. We like staff meetings that are informative, educational, and at times, damn funny. We believe in no hierarchy, no bullshit, no politics. Just honest, hard work and great fun.
Equal Opportunity Employer:
We are an equal opportunity employer, dedicated to a policy of nondiscrimination in employment on any basis including race, color, creed, gender, sexual orientation, age, disability, religion, national origin, marital status, familial status, ancestry, status as a veteran, status with regard to public assistance and any other characteristic protected by law. Bold Orange does not and will not discriminate against employees, prospective employees, clients or vendors.
Skills
Adobe AnimateAdobe IllustratorAdobe InDesignAdobe PhotoshopAdobe XDBrand Style GuidesColor TheoryDesign SystemsEmail MarketingFigmaInVisionMotion DesignPrint DesignSketchSocial Media DesignTypographyWeb Design
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