Digital Marketing Account Manager
AI Summary
Owns client relationships and campaigns for 6–10 digital health accounts, serving as the strategic point of contact, managing goals, coordinating with media buyers, and driving measurable results.
About this role
About Us:
At Matchnode, we specialize in performance-driven digital marketing with a focus on growing brands that make an impact—especially in the health and wellness space. We partner with innovative clients ranging from VC-backed telehealth startups to leading wellness platforms. With a robust in-house media buying team behind you, you'll be empowered to deliver strategic leadership without getting lost in execution.
The Role:
We’re looking for a Digital Marketing Account Executive to join our growing team. You’ll own client relationships for 6–10 accounts—most of them in the digital health category. You’ll serve as the strategic point of contact, managing campaign goals, coordinating with our media buying team, and driving measurable results.
Key Responsibilities:
Serve as the primary client contact for assigned accounts, owning day-to-day communications
Develop and execute strategic digital marketing plans aligned with client goals
Partner with media buyers to oversee campaign execution across Meta, Google, TikTok, and other channels
Review and interpret campaign data to deliver clear, insightful reporting and recommendations
Proactively identify growth opportunities and upsell services where appropriate
Maintain high client satisfaction, retention, and performance standards
Stay current on trends in digital health and performance marketing
Qualifications:
2–4 years of experience in digital marketing, agency experience preferred
Strong understanding of paid media strategies and performance metrics
Experience in digital health or health & wellness marketing is a major plus
Comfortable owning client relationships and collaborating across teams
Analytical mindset with strong communication and presentation skills
Experience with Meta Ads, Google Ads, and basic reporting tools (Google Sheets, Looker Studio, etc.)
Bonus: Hands-on experience buying ads on Meta or Google
What We Offer
Competitive salary + performance-based bonuses
Flexible remote work
Training and development opportunities
A culture that encourages innovation, experimentation, and use of new tools (especially AI!)
A fun, ambitious team that’s passionate about driving results
Skills
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