Posted 18 months ago
Digital Marketing Executive
AI Summary
The Digital Marketing Executive plans and executes marketing programs including social media, ads, events, exhibitions, market research, customer surveys, and corporate communications for a Dubai-based government services group.
About this role
Company Description
OnTime Group, located in Dubai, has been in operation for over 21 years, offering various services to simplify the lives of businesses and individuals in the UAE. They are pioneers in offering government services through the private sector, serving over 1 million clients annually. The company upholds values of expertise, speed of service delivery, international standards, and professionalism.
Role Description
The Digital Marketing Executive is responsible to handle the marketing & planning programs for social media platforms, advertisements, exhibitions, events, market research, customer surveys & corporate communications.
Qualifications
- Conduct market research to determine market requirements for existing and future products.
- Organize and run all social media channels and event.
- Produce and distribute email newsletters on behalf of the full social media and event portfolio.
- Identify social media advertising and promotional trends and opportunities, monitoring their success and ROI.
- Track, monitor and create timely reports that include analysis and tracking across the social media and digital portfolio.
- Monitor competitor social media, websites and email newsletters and keep best practice updated and on file.
- Manage and coordinate all branding, advertising and promotional staff and activities with key focus on branding.
- Develop and implement an annual events plan.
- Organize corporate events and exhibitions.
- Develop promotional materials and advertising programs.
- Liaise with media and advertising partners and vendors.
- Oversee the creation of all promotional materials of the company.
- Perform other marketing-related functions which may be assigned from time to time.
Experience
- Bachelor’s Degree in Marketing or Advertising
- Knowledge of Social Media trends, reports, analytics & marketing promotions
- 2-4 years in similar role
- Experience in handling concurrent multiple projects
- Knowledgeable in Computer application and operation
- Strong commercial awareness
- Excellent attention to details
- Excellent time management skills
- Exceptional communications skills
Industry
- Government Relations Services
Skills
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