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e.l.f. Beauty logo

Posted 1 month ago

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Director, Brand Partnerships

New York, NYHybridFull-time

AI Summary

Leads end-to-end brand partnership strategy and execution for e.l.f. Beauty, driving cultural relevance and business growth through cross-functional collaboration and external partner relationships.

About this role

About the Company
e.l.f. Beauty's purpose is to make the world a better place for every eye, lip, and face.
Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, e.l.f. Hair, Well People, Naturium and rhode.
In our Fiscal year 26, we had net sales of $1.6 Billion and our business performance has been nothing short of extraordinary with 7 consecutive years of net sales growth. This consistent, category-leading growth is a testament to the strength of our team, strategy, and portfolio of brands.
Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last seven fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us

Position Summary

Responsibilities

  • Lead Breakthrough Partnership Strategy & Execution
  • Develop and execute a partnership strategy that drives cultural relevance, brand love and
    business growth.
  • Lead high-priority partnerships end-to-end—from opportunity identification and concept
    development through negotiation, execution and go-to-market.
  • Orchestrate cross-functional teams across Brand, Creative, Product Development,
  • Digital, PR, Social, Operations and other key functions.
  • Create alignment, navigate roadblocks and influence senior leadership to move complex
    initiatives forward.
  • Build Strategic Partner Relationships
  • Build and nurture trusted relationships with external partners, serving as a senior-level
    representative and extension of the e.l.f. brand.
  • Lead partner relationships from initial outreach through execution, balancing the
    strategic, creative and business needs of both organizations.
  • Proactively expand a strong network across brands, entertainment, creators, media and
    culture to identify new partnership opportunities.
  • Be a Creative Marketer
  • Turn consumer insights and cultural opportunities into breakthrough partnership
  • concepts, campaigns, products and experiences.
  • Partner with Creative, Product Development and Brand teams to bring big ideas to life.
  • Push beyond traditional collaborations to create unexpected, distinctive and inherently
    shareable work.
  • Bring strong creative judgment and a high bar for work that earns attention and
    strengthens e.l.f.’s cultural position.
  • Move at the Speed of Culture
  • Maintain a deep understanding of emerging trends, social conversations, entertainment,
    creators, communities and consumer behaviors.
  • Identify cultural moments and emerging opportunities that can inspire meaningful
    partnerships.
  • Bring a forward-looking point of view on what’s next and where e.l.f. can participate in or
    lead culture.
  • Ensure partnerships feel authentic and native to the culture—not forced or opportunistic.
  • Requirements

  • Bachelor’s degree in Marketing, Business or related field; MBA a plus.
  • 8+ years of progressive experience in brand marketing, partnerships, integrated marketing
    or a related field.
  • Proven track record of developing and executing high-impact partnerships from concept
    through launch.
  • Exceptional cross-functional leadership skills, with the ability to influence without
    direct authority and align senior stakeholders.
  • Strong creative marketing instincts, with experience developing breakthrough
    campaigns, products or experiences.
  • Proven relationship-building and negotiation skills, with the ability to build trusted
    senior-level external partnerships.
  • Deep cultural fluency and curiosity, with an innate understanding of social,
    entertainment, creators, emerging communities and consumer trends.
  • Excellent strategic, storytelling, communication and presentation skills.
  • Ability to thrive in a fast-paced, entrepreneurial environment and manage multiple
    priorities with agility.
  • A passion for challenging conventional thinking and creating work that is unexpected,
    culturally relevant and unmistakably e.l.f.
  • Skills

    Brand MarketingCampaign DevelopmentCross-functional LeadershipCultural Trend AnalysisIntegrated MarketingNegotiationOperationsPartnership StrategyPRPresentationProduct DevelopmentSocial MediaStakeholder AlignmentStorytelling

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