E-Commerce Manager

Alkaffary Group is on the lookout for an experienced and innovative E-Commerce Manager to lead our online sales strategy and drive the growth of our e-commerce platform. In this role, you will be responsible for developing and executing comprehensive e-commerce strategies to enhance customer experience, increase online sales, and manage product selection. You will collaborate closely with marketing, logistics, and IT teams to optimize the e-commerce website and successfully implement promotional campaigns. If you're passionate about e-commerce and want to help shape the online presence of a thriving company, Alkaffary Group is the place for you!

Responsibilities:

- Establish Standards and Best Practices:

• Develop systems, standards, and best practices for new product listings, content creation, distribution, and maintenance.
• Provide support across digital marketing areas, including PPC, Email Marketing, SEO, Keyword Research, Google Analytics, Website UX, and Paid Social Media.
• Identify best practices for SEO related to inventory, pre-orders, and pricing strategies.

- Performance Analysis and Sales Monitoring:

• Track product sales changes using web analytics tools (e.g., Google Analytics) and Excel (pivot tables, VLOOKUP) for organized reporting.
• Oversee key operational tasks, including stock management, category updates, and handling product returns.
• Collaborate closely with merchandising, operations, and customer service teams to enhance efficiencies, trade activities, and customer experience.

- Product Management and Promotional Activities:

• Manage product uploads, build new categories, update product details, and execute promotional campaigns.
• Play an active role in User Acceptance Testing (UAT) for development projects and conduct regular site checks to ensure accuracy at all times.
• Coordinate daily e-commerce marketplace activities such as product uploads, performance reporting, and stock transfers.

- Reporting and Data Insights:

• Prepare reports on e-commerce trade performance, including key performance indicators (KPIs), provide data-driven insights, and conduct in-depth analysis to understand shopping behaviors and trends.
• Participate in the ongoing development and improvement of the website to enhance user experience and site performance.

Requirements

*   **Minimum of 5 years of experience in a retail-focused organization **, with at least 3 years in digital or e-commerce roles. Hands-on experience with e-commerce platforms like ** Shopify **, ** Zid **, and ** Salla **, including ** product management **, ** promotions **, and ** store optimization **, preferably within a company that operates both ** offline retail** and ** online sales channels **.
*    Proficient in using **analytical tools** such as ** GA4 **, ** Clarity **, or ** Hotjar** to assess performance and identify areas for improvement and innovation. 
*    Strong understanding of **e-commerce user experience (UX)**, ** content development projects **, and ** user interaction** across digital platforms. 
*    Excellent **data analysis** skills with the ability to define and track ** commercial objectives **, ** sales targets **, and ** conversion funnels **. 
*    Advanced **Excel skills** and good familiarity with ** web design basics **, with a keen eye for detail and consistency. 
*    Experience managing cross-functional workflows using **task/project management tools** such as ** ClickUp **, ** Asana **, or ** Notion **, with the ability to coordinate across marketing, operations, and logistics. 
*    Solid understanding of **payment workflows** (e.g., ** Tamara **, ** Tabby **, ** Mada **, ** COD **) and ability to collaborate with finance and accounting teams for reconciliation. 
*    Proven ability to manage **order fulfillment **, ** returns **, ** inventory tracking **, and ensure smooth operational execution. 
*   Strong digital background with hands-on experience in **performance marketing **, ** online sales optimization **, and ** digital product positioning **.