Marketing Analyst III

Marketing Analyst III

Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com.

Title: Marketing Analyst III (EBAYJP00013593)

Location: San Francisco, CA

Duration: 6+ Months contract

Responsibilities:
• 4+ years analytic experience in Paid Search.
• Strong analytical skills and database experience, including ability to perform detailed analysis and modelling in excel.
• Familiarity with core performance marketing platforms and other Marketing Analytics tools - including AdWords, DoubleClick, Omniture,.
• Strong ability to derive insights and recommendations from data and turn them into actionable marketing insights.

Job Description:

• Perform weekly analysis of performance marketing channel spend and performance across all key metrics
• Conduct ad-hoc deep dive analysis for each of the performance marketing channels as needed
• Build data templates to enable ongoing reporting of analysis and tracking of performance
• Collaborate with the Performance Marketing teams to design, implement and monitor optimization tests within each of the channels
• Assess the operational implications of optimization and testing techniques; work with the core teams to mitigate any risks
• Identify optimization opportunities and perform sizing analysis to assess the incremental audience, revenue, contribution margin and other potential impacts to core KPIs
• Communicate effectively both verbally and in writing with different stakeholders across all levels of StubHub (including Leadership)
• Pull together multiple data sources to identify trends and insights in a timely manner

• Establish KPI goals and benchmarks for each individual channel

Qualifications

• good communication skills
• team player
• time management
• attention to details- working with a lot of numbers
• someone from an ad agency would be okay. more analytic skills for a company/account. acquisition focused.
  

Additional Information

All your information will be kept confidential according to EEO guidelines.