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Binance

Posted 4 months ago

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Product Manager - Content

Hong KongRemoteFull-time

AI Summary

Manages the end-to-end product lifecycle for Binance News, collaborating with engineering and editorial teams to build news aggregation and recommendation systems, and analyzing engagement metrics to drive growth.

About this role

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Responsibilities

  • Responsible for the end-to-end product lifecycle of Binance News, ensuring the timely and accurate delivery of global crypto market information and regulatory updates.
  • Collaborate with engineering teams to build and optimize the news aggregation engine, Content Management System, and personalized recommendation strategies.
  • Monitor key engagement metrics and analyze the correlation between news consumption and user trading behaviors to formulate growth strategies.
  • Deep dive into the information needs of crypto investors, innovating on features like Flash News, Real-time Sentiment Analysis, and Smart Alerts to facilitate better trading decisions.

    • Requirements

  • 3+ years experience working for news media, financial information, or content aggregation products.
  • Ability to turn complex information requirements into clear product solutions, ensuring high data accuracy and low latency.
  • Outstanding collaboration and communication skills to work with cross-functional teams (Editorial, Operations, Tech) to streamline news production and distribution workflows.

    • Expecations

  • Highly Relevant Experience: Background in similar products ensures zero learning curve and immediate productivity.
  • Strong Content Background: Deep understanding of content ecosystems and user journeys, perfectly matching core requirements.
  • Clear Logic: Structured product thinking with the ability to break down complex problems smoothly.

    • Skills

    Content Management SystemData AccuracyEngagement Metrics AnalysisFlash NewsLow-latency SystemsNews Aggregation EnginePersonalized RecommendationReal-time Sentiment AnalysisSmart Alerts

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