Regional Marketing Director

Uniphoreis seeking an accomplished Regional Marketing Director to lead ourEMEAmarketing organization. As a senior leader within the Revenue Marketing team, you will play a pivotal role in shaping the regional go-to-market direction andown the regionalpipelinestrategyacrossEurope and the Middle East. This highly visible leadership position combines market leadership with business impact ownership, partnering closely withDirect & Partner Sales, Product Marketing,Revenue Marketing, andCorporate Communicationstoengage andinfluence executivebuyers, and build a high-performing regional marketing organization that delivers measurable results.

What You'll Do

• Strategic Leadership:Develop and oversee theEuropeand Middle East Regional Marketing Strategy and plan to support market awareness and pipeline creation

• Integrated Marketing Planning & Reporting:LeveragingABM and Demand Generation motions, designregionalintegrated campaigns,plays,eventsand programs to engage key audiences and buyer groups inFortune2000 Enterprise accounts

• Pipeline Ownership:Own the overall regional pipeline targets, partnering with sales leadership to ensure joint achievement each Quarter. Be comfortable presenting your regional impact at all levels acrossUniphore

• GTM Readiness:Ensure EMEA GTM team are enabled prior to launching all regional campaigns,eventsand programs

• Cross-Functional Alignment:Act as the regional voice on global initiatives, campaigns and programs while adapting to regional market needs

• Market Insights:Provide EMEAexpertiseon key market themes, customerinsightsand competitive trends

• Investment Management:Assign and oversee budget spend based on regional pipeline targets andcoverage to achieve EMEA revenue goals

What You Bring

• 10+ years of EMEA B2B enterpriseregionalmarketing experience, including account-based marketing (ABM) and demand generation, ideally within enterpriseAIsoftware or technology companies, with 5+ years of in-region marketing leadership.

• Proven experience developing and executing integrated marketing campaigns across multiple EMEA geographies, with a deep understanding of country-specific buying behaviors, market dynamics, and go-to-market approaches.

• Proven success driving new business growth and customer lifecycle marketing forFortune2000 enterprise accounts, with the ability to engage and influenceCxOand executive-level audiences.

• Demonstratedexpertisedeveloping and executing marketing strategies that support both Direct Sales and Global Systems Integrator (GSI)partnergo-to-market motions.

• Strong AI-first marketing mindset, with experienceleveragingAI to enhance marketing strategy, campaign planning, content creation, personalization, operational efficiency, and performance optimization.

• Exceptional ability to develop regional go-to-market messaging, executive presentations, and campaign content that support regional campaigns, field events, and strategic programs.

• Proven ability to translate global strategies into localized marketing initiatives that drive pipeline, customer engagement, and business growth across diverse EMEA markets.

• Track recordof building and scaling field marketing programs from the ground up while developing strong, trusted partnerships with regional sales leadership.

• Experience leading, coaching, and developing high-performing, geographically distributed marketing teams.

• Deep understanding of enterprise B2B sales cycles, demand generation, lead management, pipeline development, and sales funnel dynamics.

• Strong analytical and financial acumen, with a data-driven approach to budgeting, marketing attribution, performance measurement, and program optimization.

• Exceptional executive communication, presentation, and storytelling skills, with the ability to influence stakeholders and present business impact to senior leadership.

Nice to Have

• Experience marketing AI platformstoenterprise buyers.

• Fluency in multiple European or Middle Eastern languages.

• Familiarity with EMEA regulatory and compliance requirements for marketing.