Posted 3 months ago
Search Engine Marketing Manager
AI Summary
Search Engine Marketing Manager at Asbury Automotive Group drives digital marketing strategy, leads SEM, SEO, and display campaigns, and collaborates cross-functionally to meet KPIs and compliance requirements.
About this role
Search Engine Marketing Manager
Asbury Automotive Group, the 5th largest public automotive retailer in the country is currently looking for a Search Engine Marketing Manager to join our marketing and social media team!
We’re looking for a driven, excited, dedicated individual that is excited at the opportunity to join a winning team, and continue to drive home the culture of success that has been built. This person must well versed in search engine marketing as well as other digital marketing aspects of the business.
Job Responsibilities of a SEM Manager:
- Formulate plan for marketing objectives and leveraging SEM, SEO and Display to their fullest
- Work with Operational Marketing Manager and other department heads on strategic planning
- Drive KPIs by working with the MMD(s) and department heads on best practices and areas of opportunity
- Conceptualizing marketing ideas and product launches
- Ensures that all Asbury digital properties comply with legal and compliance standards set forth by state & federal law as well as all applicable manufacturer covenant requirements.
- Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies
Job Qualifications for a SEM Manager:
- Possesses leadership qualities and the ability to manage vendor marketing executives
- Well versed in SEM, Display and Local SEO
- Skilled in ROI calculations, A/B Testing and Excel
- Bachelor’s degree in ecommerce/marketing or a related field
- Previous experience preferred or automotive experience
Full-Time Benefits available for a SEM Manager:
- Medical, Dental and Vision Insurance Available
- 401K Retirement
- Flexible Medical Spending Accounts
- Supplemental Life Insurance
- Short Term and Long Term Disability Packages
- Paid Vacation Time Off After 90 Days
- Paid Training
- Promotions from Within? Excellent Advancement Opportunities
- Employee discounted purchases for you and your family
If you have experience in any of the following apply now! Social Media Specialist, Facebook Conversions, Creative Development, Digital, Regional, eCommerce, Internet, Dice, Monster, Facebook, Twitter, 4-Square, Myspace, LinkedIn, Web Content, Communications, Marketing, Copy Writer, Web Designer, PR, Online Content, SEO, SEM, Social Media Expert, Public Relations, Blogger, Graphic Design, Analytics.
Apply Here: http://www.Click2Apply.net/8wvmk3n
Additional Information
All your information will be kept confidential according to EEO guidelines.
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