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Posted 4 days ago

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Senior Business Director

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AI Summary

Senior Business Director leading and growing the flagship JW account at a culture-led creative agency; owns day-to-day senior client relationships, manages a team of 4 Account Leads, drives account growth and retention, and oversees integrated social, ATL hero, and luxury cultural activations.

About this role

Location: London

Company: MA+Group

Position: Full-Time

About MA+Group

MA+Group is a culture-led creative agency operating at the intersection of social, entertainment, and luxury brand storytelling. We deliver high-impact social campaigns, ATL hero moments, and cultural activations around globally significant tentpole events (e.g. Met Gala, Grammys, Oscars, Fashion Weeks).

We are entering a significant growth phase and are seeking a senior client services leader to manage one of our largest global accounts and help scale the agency's operational rigor.

The Role

We are looking for a Senior Business Director to lead and grow our flagship JW account — now a substantial, multi-workstream business spanning social, ATL hero campaigns, and high-profile cultural activations.

This role will:

  • Lead day-to-day senior client relationships (primarily Head of Brand-level clients)

  • Manage and mentor a team of 4 Account Leads

  • Drive account growth, retention, and operational excellence

  • Report directly to the agency leadership

This is a highly visible leadership position requiring strategic thinking, precision execution, and commercial acumen.

Key Responsibilities

Client Leadership

  • Own senior client relationships at Head of Brand level

  • Act as a trusted strategic partner, not just a delivery lead

  • Confidently lead QBRs, campaign presentations, and high-stakes conversations

  • Manage complex stakeholder environments across global markets

Account & Commercial Growth

  • Identify organic growth opportunities within the JW account

  • Drive upsell and cross-functional expansion across Social, ATL, and experiential

  • Own forecasting, scope management, and margin control

  • Maintain strong client retention and satisfaction

Campaign & Activation Oversight

  • Oversee integrated campaigns across:

  • Social-first content ecosystems

  • ATL hero campaigns

  • Luxury culture activations (Met Gala, Grammys, etc.)

  • Ensure excellence in delivery, timeline management, and budget control

  • Maintain extremely high attention to detail

Team Leadership & Operations

  • Lead, mentor, and scale a team of 4 Account Leads

  • Implement and refine processes to support agency growth

  • Improve workflow efficiencies across cross-functional teams

  • Foster a culture of accountability and high standards

Ideal Profile

  • 10+ years' experience in senior client services roles within advertising, creative, social, or integrated agencies

  • Proven experience managing large, global brand accounts

  • Direct experience working with Head of Brand and CMO-level stakeholders

  • Strong background across: Social-first campaigns, ATL hero creative and luxury cultural brand activations

  • Experience leading multiple teams and complex workstreams simultaneously

  • Commercially savvy with strong financial oversight capability

  • Highly detail-oriented with strong operational discipline

  • Based in New York or London (required)

Skills

Business DevelopmentCampaign ManagementClient ServicesCross-functional LeadershipFinancial OversightForecastingLuxury Brand ActivationsQBRsRetention StrategyStakeholder Management

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