Posted 4 days ago
TA Representative – Immunology Kuwait
KuwaitOn-siteFull-time
AI Summary
Executes in-field commercial strategy for priority brands in Kuwait, engaging healthcare professionals with personalized omnichannel outreach, delivering sales objectives, and acting as a therapeutic area commercial partner.
About this role
Job Description Summary
The Sales Representative is responsible for executing the in-field commercial strategy for assigned priority brands within a defined territory. The role focuses on high-quality customer engagement, effective execution of brand and tactical plans, generating demand, and delivery of agreed sales objectives, in line with Novartis policies, ethical standards, and compliance requirements.#LI-Onsite
Job Description
Major accountabilities:
- Execute the ICE field execution framework by segmenting customers, applying value-based targeting, delivering personalized omnichannel engagement, following data-driven call plans, and ensuring timely visit documentation.
- Deliver compliant, high-impact customer engagement by applying approved brand messaging, leveraging digital tools, and continuously improving execution through coaching and performance insights.
- Act as a trusted therapeutic area commercial partner to HCPs, explaining clinical data, evidence, and appropriate product use.
- Maximize technology enablement support systems, e.g. “next best action” proposals, to enhance customer engagement impact.
- Collect, interpret, and share field insights on best practices, customer needs, market dynamics, competitor activity, and territory needs and priorities, to develop actions to address them.
- Participate in or contribute to local events, meetings, and promotional activities in compliance with governance standards.
- Collaborate cross-functionally with TA Marketing, Medical TA, Value & Access, and Execution Excellence partners
Requirements:
- Degree/education in relevant discipline.
- Proven successful performance track record
- Experience in Immunology / Dermatology is preferred
- Experience in launching new products is preferred
- Solid experience in Kuwait market is preferred.
- Solid communication skills, analytical skills and presentation skills.
- Established experience in successfully managing and engaging TMEs.
Skills Desired
Commercial Excellence, Conflict Management, Cross-Functional Coordination, Customer Insights, Influencing Skills, Key Account Management, Professional EthicsSkills
Brand MessagingClinical Data InterpretationCompetitor Activity MonitoringConflict ManagementCross-Functional CollaborationCustomer InsightsData-driven Call PlansDigital ToolsEvent PlanningGovernance ComplianceICE Field Execution FrameworkInfluencing SkillsKey Account ManagementMarket Dynamics AnalysisNext Best Action ProposalsOmnichannel EngagementTerritory ManagementTherapeutic Area KnowledgeValue-based TargetingVisit Documentation
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