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Adlook

Posted 1 month ago

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Technical Account Manager

Mexico CityHybridFull-time

AI Summary

Manages and optimizes upper- and full-funnel programmatic campaigns for clients, acting as a technical liaison to ensure accurate tracking, troubleshooting, and performance improvements.

About this role

Founded in 2022, Adlook merges the art of programmatic advertising with the science of technology, drawing on deep learning to develop impactful and privacy-dedicated solutions.

You will be responsible for creating and optimising upper- and full-funnel campaigns for clients from Americas, based on our in-house DSP. As a member of a team of specialists, you will gain access to in-depth knowledge of programmatic Internet, driving traffic quality optimisation, close cooperation and impact on the shape of DSP.

Our Expectations:

  • A natural aptitude for learning new products and a strong intuition regarding feature functionality;

  • Outstanding verbal and written communication, with experience collaborating across diverse teams and stakeholders. Ability to explain complex concepts to non-technical audiences (also in English);

  • Comprehensive understanding of the programmatic landscape, including DSPs, DMPs, RTB, tagging, and bidding;

  • Exceptional technical aptitude, with the ability to master our DSP and drive continuous client performance improvements;

  • A minimum of 3 years in Programmatic or Campaign Management roles in digital advertising;

  • Strong data interpretation skills using Microsoft Excel, Google Sheets or other data analysis tools;

  • Fluent English in both speaking and writing.

  • Nice to Have:

  • Experience with Google Analytics, Double Verify, Integral Ad Science and understanding of data configuration, interpretation and practical usage in programmatic campaigns;

  • Experience in implementing tracking pixels on websites, using for example Google Tag Manager, and understanding of data, triggers, and events configuration;

  • What Will You Do:

  • Conduct branding campaigns in a programmatic media buying for global clients, including major brands;

  • Monitor campaign pacing and delivery to achieve client objectives and budget targets;

  • Investigate and resolve campaign performance issues, including discrepancies, frequency analyses, publisher and host performance, tag drop-offs, and more;

  • Act as the primary technical liaison for client-facing teams, to ensure seamless tracking code integration and provide troubleshooting support when needed;

  • Foster knowledge sharing, training, and the development of best practices within the programmatic team;

  • What We Offer:

  • Collaborate with prestigious tier-one agencies and brands, leveraging your expertise to drive innovative advertising strategies and contribute to their success in the ever-evolving digital landscape;
  • Make a significant impact at a rapidly growing global company, a part of RTB House group;

  • A hybrid model workspace, with a flexible approach depending on needs and circumstances, with an office located in a well-connected part of Mexico City;

  • Collaborate with exceptional colleagues in a fast-paced, international setting;

  • Immerse yourself in a friendly, dynamic environment with passionate professionals who love technology and advertising solutions;

  • Opportunity to work closely with the development team and impact the evolution of the DSP platform.

  • Skills

    BiddingCampaign ManagementData Analysis (Excel/Google Sheets)DMPsDoubleVerifyDSP (in-house)Google AnalyticsGoogle Tag ManagerIntegral Ad SciencePPC/bid OptimizationProgrammatic AdvertisingRTBTaggingTracking Pixels

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