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Avalere Health

Posted 1 month ago

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VP, Group Account Director (Pharma Agency)

New York, NYRemote

AI Summary

The VP, Group Account Director leads key client accounts at a global pharma agency, owning business within the agency, guiding cross-functional teams, and developing and maintaining senior-level client relationships to drive satisfaction and profitability.

About this role

About Avalere Health
Established in 2001, Avalere Health is a purposefully built commercialization partner for the biopharmaceutical, medical technology, and wellness industries.
Our 1,500+ experts combine their knowledge and expertise across our core disciplines — Consulting; Medical; Policy; Value, Evidence, and Access; Marketing; and Digital Experience Technology — to create the connections that make better health happen.
Avalere Health partners with its clients to navigate the complex and rapidly changing healthcare ecosystem. Together, our experts help clients connect patients with life-changing therapies, realizing the potential of strategies and solutions to accelerate innovation that improves lives.
We live and breathe our five values in everything we do: We are authentic. We act with integrity. We value difference. We play for the team. We enjoy the journey. At Avalere Health, we imagine a healthier world and create the connections to make it happen.
We take pride in being part of the Disability Confident Scheme. This helps make sure you can be interviewed fairly if you have a disability, long term health condition, or are neurodiverse. If you'd like to apply and need adjustments made, you can let us know in your application.
About the role
We are seeking a VP, Group Account Director to successfully lead key client account(s) at a global pharma agency by providing sound, innovative, and strategic leadership. This individual will be required to establish and maintain effective senior-level client relationships. The VP, Group Account Director is responsible for client success and satisfaction, brand planning, strategic and tactical deliverables, and profitability of all assigned brands. The VP, Group Account Director will also play a significant role in new business activities and initiatives.

What you'll do

  • Own and lead the client’s business within the agency. Lead the agency team with a thorough knowledge of marketing strategy, competitive landscape, challenges and opportunities that will influence the brand, market research techniques, brand planning, promotional venues, scientific background, and medical/legal requirements
  • Develop and maintain senior-level client relationships, providing value as a strategic thinker, problem solver, and team leader
  • Lead agency teams in annual brand planning
  • Build and support a strong strategically focused client/agency team
  • Direct and motivate Account Directors, Account Supervisors and Senior Account Executives to effectively deliver value to our clients
  • Guide team members’ career paths and skills development; conduct and coach direct reports and team members through regular feedback sessions
  • Manage and monitor account financial performance, including group productivity and profitability
  • Collaborate with creative team to initiate, develop, and produce the best possible creative product
  • Ensure proper management of issues regarding timelines and cost efficiencies
  • Propose and supervise client relationship-building activities
  • Develop, monitor and/or advance internal operating procedures with Project Management Department to ensure efficiencies
  • Identify and lead the development of new business opportunities with existing or prospective clients
  • Strong advocate and representative of agency vision, mission and values

    • About you

  • Must possess a deep and thorough understanding of the pharma/healthcare advertising industry
  • Expertise in marketing to key healthcare audiences including HCPs, Affiliated Medical Professionals, Patients and Caregivers
  • Marketing acumen and demonstrated experience in leading an integrated agency team in brand planning, budget development, execution and measurement
  • Demonstrated effectiveness in managing multiple clients and account teams
  • Demonstrated success at developing valued relationships with senior-level client management
  • Demonstrated success as strategic partner to clients
  • Digital and multi-channel experience
  • Must have participated actively in new business initiatives including planning and pitch presentations
  • Must have proven success at identifying opportunities and securing organic client growth
  • Superior presentation skills

    • Qualifications

  • 12+ years of Brand AOR account experience, 5+ years of pharmaceutical advertising agency experience
  • 5+ years of leadership and supervisory experience
  • Rare disease experience highly preferred
  • Brand launch experience required; prelaunch market-shaping disease state education preferred
  • Experience developing, producing, and leading multi-channel marketing plans and initiatives required
  • Candidates must demonstrate hands-on proficiency in developing and delivering presentations in PowerPoint
  • Must be able to travel based on client business needs (client meetings, market research, etc.)
  • BA/BS degree required

    • Skills

    Brand PlanningClient Relationship ManagementHealthcare AdvertisingIntegrated MarketingMarket ResearchNew BusinessPharma AdvertisingPresentation Software (PowerPoint)

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