VP Marketing

VancouverOn-sitePart-time

AI Summary

Leads creative direction and social media content for Grad Night, builds hype, and oversees two Marketing Coordinators.

About this role

The VP Marketing is responsible for leading the creative direction and social media content, building hype for the event, and overseeing the Marketing Coordinators.

Qualifications

Excellent written and verbal communication skills.

Exceptional organizational and time-management skills to handle multiple tasks
efficiently.

Leadership experience, including delegating tasks and giving feedback.

Experience in graphic design and video editing (required).

A strong creative eye and understanding of Instagram and short-form video trends.

Main Responsibilities

Lead the creative direction and build hype for Grad Night on social media.

Develop the promotional strategy and calendar, including ideas for Instagram Reels.

Create and edit promotional graphics and videos, including the video shown at the event.

Lead two Marketing Coordinators, delegating tasks and approving content.

Communicate important event information to graduates.

Participate in regular in-person executive team meetings and contribute to
decision-making.

Other ad hoc tasks as needed to deliver one of the best experiences to the graduating class.

Anticipated Learning Outcomes

Leadership experience directing the creative side of a large-scale event.

Strengthened video editing, content creation, and social media marketing skills.

Enhanced project management skills through involvement in planning and executing the graduation night.

Application Process

Resume: Please submit a one-page resume outlining your most relevant experiences.

Cover Letter: Submit a cover letter describing:
1)Why do you want to be involved in CUS Grad Night?
2)Why do you think you would be an excellent candidate for the position?
3) What value would you add to this service? (Vision, ideas, skills, etc.)

Please save all documents as one file using the following naming convention:
Position_LastName_FirstName.pdf (ex. VPFinance_Doe_John.pdf)

Submit a portfolio showcasing your relevant graphic design work.