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WEBTOON Entertainment Inc. (Wattpad & WEBTOON Family of Brands)

Posted 2 months ago

Open

[Wattpad] Account Executive

Los AngelesRemoteFull-time

AI Summary

A digital sales account executive identifies and closes brand partnerships, develops full-funnel marketing campaigns for global and U.S. brands, and proactively prospects and manages client relationships within Wattpad’s creator ecosystem.

About this role

Wattpad’s vision is to entertain and connect the world through stories. A leading global webnovel platform, Wattpad has democratized storytelling for a new generation of diverse Gen Z writers and their fans. Wattpad is part of WEBTOON Entertainment’s IP & Creator Ecosystem, where approximately 155 million monthly active users discover incredible stories in multiple formats. Come build the future of entertainment and storytelling with our global team, and write your next chapter with us!
Wattpad is part of the WEBTOON Entertainment family of brands, home to some of the world's largest storytelling platforms. With approximately 155 million monthly active users, WEBTOON Entertainment’s IP & Creator Ecosystem of aligned brands and platforms include WEBTOON, Wattpad--the world’s leading webnovel platform--WEBTOON Productions, Studio N, Studio LICO, WEBTOON Unscrolled, LINE MANGA, and eBookJapan, among others. To read more about our family of Brands, check out our website here.

We’re looking for a highly driven, results-oriented Digital Sales Account Executive to join our growing Direct Sales team. The ideal candidate is a hunter-style seller with a proven track record of identifying, pitching, and closing brand partnerships — someone who thrives on proactive outreach and creative problem solving.
You will play a key role in helping global and U.S. brands engage Gen-Z audiences through Wattpad’s creator ecosystem, content IPs, and media inventory — driving impact from brand awareness to conversion through innovative, full-funnel marketing campaigns.

What You’ll Do:

  • Identify and prospect new business opportunities with brand and agency partners across major verticals (Focus on Tech, Telco & Gaming).
  • Develop and pitch strategic media and branded content proposals leveraging Wattpad’s unique creator ecosystem and storytelling formats.
  • Lead proactive outreach to clients — from cold introductions to tailored follow-up and deal closure.
  • Collaborate cross-functionally with internal teams (Client Success, Ad Ops, B2B Marketing, Creator Partnerships, etc.) to execute successful campaigns.
  • Translate client objectives into actionable full-funnel marketing strategies, delivering measurable ROI.
  • Maintain and expand a strong network within the U.S. advertising and media ecosystem.
  • Report on sales pipeline, forecast accuracy, and campaign performance.

    • Required Qualifications:

  • Bachelor's degree with a strong academic background
  • 5+ years of experience in digital media sales, brand partnerships, or integrated marketing (preferably at a publisher, media platform, or creative agency).
  • Proven ability to independently prospect and close deals with direct clients and agencies.
  • Demonstrated success in conceptualizing and selling creative marketing solutions beyond standard media buys.
  • Strong understanding of digital storytelling, fandom culture, and the web-novel ecosystem.
  • Excellent communication, presentation, and negotiation skills.
  • Self-motivated, resilient, and passionate about achieving ambitious sales goals.
  • A strong network across U.S. brands and agencies is highly preferred.

    • Preferred Qualifications: We’re seeking a creative, entrepreneurial seller who...

  • Brings energy, persistence, and curiosity to every client interaction.
  • Thinks beyond impressions — understands culture, fandom, and storytelling as marketing tools.
  • Balances creativity with data-driven strategy.
  • Is eager to grow with a fast-evolving entertainment and media platform.

    • Salary Range and Description

    $95,000 - $125,000 / annually
    Please note, the above range is listed in USD.

    Skills

    Brand PartnershipsCold OutreachDigital Media SalesFandom CultureIntegrated MarketingNegotiationProspectingWeb-novel Ecosystem

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