
Posted 14 days ago
Assistant Brand Manager
BangkokOn-site
AI Summary
Assistant Brand Manager at a Thai dispensary company; supports brand strategy, marketing execution, and new product development while collaborating with internal teams and external agencies.
About this role
** This position will have an assignment test before interview.
Job Description
- Develop & implement effective marketing strategies & execution plans to achieve brand objectives with a good understanding in consumer insight
- Be able to work and collaborate closely with internal departments i.e. product development, sales, trade, design, procurement, e-commerce team etc. to drive product launch plan successfully and manage existing products
- Manage and lead the discussion with external parties (i.e. Agencies, business partners, production houses etc.)
- Efficiently plan and track budget spending according to the plan and be prompted to adjust in any situations
- Build awareness for new product/campaign launch and track campaign & product performances along with competitors' activities
- Manage and lead in New Product Development (NPD) process with product development team and create product concept and strategy to meet business objectives
- Support Brand Manager/Senior Brand manager in managing brand's product portfolio and developing brand strategy/direction to meet business objectives
- Analyze the result of marketing campaigns and create comprehensive reports
- Support in market research to keep up to date with customer trends, market situation, and competitors.
- Maintain consistency in branding in all areas of marketing
Qualification
- วุฒิการศึกษาปตรี/ปโท สาขาMKT/Business Administration/Communication / Mass/Faculty of Arts or related field
- ประสบการณ์ 4-5 ปี ในด้าน Marketing/Advertising/PR/Communication or related field
- ประสบการณ์การบริหารทีมงาน 1-2 ปี
- มีทักษะการใช้โปรแกรม MS Office, Mac, Typing, Excel, Numbers, Report, Presentation
- Advance Presentation Skill
- Judgement skill, Analysis and comprehension skill, General Knowledge and basic to fair knowledge in beauty and FMCG industry
- Cosmetic & Beauty enthusiast
- Strong strategic thinking, analytical, and project management skills
- Love to discuss and share new ideas with teammate
- Fluent in communication skills (both written and spoken Thai & English)
- Creative, energetic, result driven, easily to adapt with changes, and good interpersonal skill
- Able to create product / creative brief for new project launch
- Soft Skills: Communication and negotiation, Analysis and common sense, Art Aesthetic
- Photos or Video skills would be beneficial
Work Location: HDQ Rama9 Soi53
Skills
Beauty Industry KnowledgeBrand ManagementBudget PlanningCampaign Performance TrackingConsumer Insight AnalysisCreative Brief CreationExcelFMCG Industry KnowledgeMACMarketing StrategyMarket ResearchMicrosoft OfficeNew Product Development (NPD)NumbersPresentationProduct Concept DevelopmentReportTyping
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Market data for this role
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- Market overviewState of tech hiring, September 2026: up 4.8%Tech hiring rose 4.8% month over month in September 2026, with 411,122 new listings. Customer support and account executive roles led the growth.