credit card bill payments growth
AI Summary
Owns the growth of credit card bill payments on the CRED platform, managing acquisition, conversion, and retention across the bill-pay funnel through data-driven experiments and cross-functional collaboration.
About this role
CRED is an exclusive community for India's most trustworthy and creditworthy individuals, where the members are rewarded for good financial behavior. CRED was born out of a need to bring back the focus on a long lost virtue, one of trust, the idea being to create a community centered around this virtue. a community that constantly strives to become more virtuous in this regard till they finally scale their behavior to create a utopia where being trustworthy is the norm and not the exception. To build a community like this requires a community of its own; a community special in its own way, working towards making this vision come true.
here's a thought experiment: what do you get when you put a group of incredibly passionate and driven people and entrust them with the complete freedom to chase down their goals in a completely uninhibited manner? answer: you get something close to what we have at CRED; CRED just has it better.
here's what will be in store for you at CRED once you join the team.
as part of the credit card bill payments (ccbp) team at CRED, you'll be responsible for the overall growth of credit-card bill payments on the platform - the flow through which members pay their credit card bills (their own and others') via CRED. ccbp is one of the highest-frequency, highest-trust actions on the app, and directly compounds into CRED's growth and retention.
what will you do?
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