Jobless Developer
Coins.ph logo
Coins.ph

Posted 22 months ago

Open

Global User Growth Lead

ShanghaiHybrid

AI Summary

Leads the global marketing/growth and affiliate strategy, building and evolving a standardized framework, driving high-volume revenue growth, and coordinating cross-functional teams to expand channels and regional markets.

About this role

Responsibilities

  • Defining and evolving a standardized global marketing/growth experiment affiliate framework across relevant marketing channels growth, responsible and service for the general market strategy and growth goal.
  • Mapping out global affiliate marketing/growth strategy initiatives and experiments for the relevant motion, pulling out key insights of crypto industry analysis.
  • Involving and working closely with CEO, the marketing team and other relevant teams such as product/Operation etc.
  • Lead the new products growth and drive a high volume revenue growth, sign up affiliate marketers in top regions we identified.
  • Responsible for global expanding growth channels, including evaluating and expanding new online and offline channels in regions such as EU regions, some key asian countries.
  • Manage and supervise the company’s global affiliate expense budget, ensuring the ROI of Global marketing.

    • Requirements

  • Over 5 years of experience in finance/crypto industry with hands-on experience and resources of key clients, affiliate in top regions KR, VN, JP, TR and others.
  • Bachelor degree or above in marketing major or relevant equivalent majors.
  • Demonstrate deep understanding of crypto industry and being sensitive about market with strong market analysis skill.
  • Proficient in creating promotional plans and using various promotion methods.
  • Fluent in English is a must.
  • Proven track record of leading and managing successful teams.

    • Skills

    Budget ManagementCross-functional LeadershipCrypto Industry AnalysisEnglish FluencyGlobal Affiliate MarketingGrowth ExperimentsMarketing Channel StrategyPartner/vendor ManagementPromotional PlanningRegional Market ExpansionROI Optimization

    Explore related jobs

    More jobs at Coins.ph

    Similar Budget Management jobs

    Jobs in Shanghai

    Browse these categories

    Budget Management JobsCross-functional Leadership JobsEnglish Fluency JobsJobs in ShanghaiJobs in China