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Posted 1 month ago

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Mobile User Acquisition Manager

Tel AvivHybridFull-time

AI Summary

Manages mobile user acquisition campaigns, builds partner relationships, analyzes performance data, and executes marketing strategies to drive user growth.

About this role

Moon Active is one of the world's fastest-growing mobile game companies, providing entertainment to millions of active users across the universe. The company is headquartered in the heart of Tel Aviv.

As we expand, we're looking for a Mobile User Acquisition Manager to join our amazing Marketing team.

Responsibilities

  • Hands-on campaign management on various mobile ad networks

  • Build and maintain strategic relationships with key acquisition partners

  • Manage fast-paced and dynamic projects in a highly organized manner on schedule and on budget

  • Collaborate with different team members within the marketing department to deliver and execute successful mobile marketing campaigns

  • Data Analysis (Identifying trends, opportunities, discrepancies)

Requirements

  • 2 + years in mobile user acquisition and ad buying analysis experience at scale

  • Campaign management on self-served platforms - a Must

  • Highly analytical and technical: Understands components of ad calls across various channels

  • Ability to manipulate and analyze large quantities of data and present it in reports

  • Deep understanding of mobile attribution

  • Willingness to learn and use third party ad systems such as ad servers, DSPs, and analytics tools

  • Ability to take on multiple projects at the same time

  • Strong organizational, analytical, presentation and problem solving skills

  • Profound knowledge of MS-Office Products (Excel in particular)

  • Fluent English - verbal and written


#LI-Hybrid

Skills

Ad BuyingAd ServersAnalytics ToolsCampaign ManagementData AnalysisDSPsExcelMobile AttributionMobile User AcquisitionMS Office

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