Paid Social Executive
AI Summary
Builds and optimises Paid Social campaigns across international markets, manages budgets and audiences, analyses performance data, and collaborates with creative and marketing teams to drive brand and commercial results.
About this role
OVERVIEW:
We’re looking for a Paid Social Executive to help drive performance across our international markets. You’ll play a hands‑on role in building, optimising and analysing Paid Social campaigns, making sure we’re using the right channels, formats and audiences to hit our brand and commercial goals.
This role is perfect for someone who loves diving into data, testing new ideas and staying ahead of what’s happening across the social landscape.
WHAT YOU'LL BE DOING:
• Grow and refine audiences to support a strong retargeting strategy
• Ensure we’re visible on the right platforms and placements
• Share weekly performance updates and insights
• Shift budget towards best‑performing content & audiences
• Work with platform reps on recommendations and new opportunities
• Turn performance data into clear, actionable insights
• Test new formats, creatives & audiences to drive continual improvement
• Follow best practices for campaign structure and planning
• Spot new channel opportunities and try emerging formats
• Create media plans and forecast using historical performance
• Work closely with other marketing teams to stay aligned
• Brief social‑first content into creative teams
• Stay up to date with industry trends and platform changes
• Share insights & opportunities with the Paid Social Manager
• Ensure customer data is captured and used effectively
• Manage your own workload and flag risks or blockers early
WHAT YOU'LL NEED:
Essential Criteria:
- Solid understanding of digital marketing, especially paid and organic social
- Experience with Facebook Ads Manager or similar platforms
- Confident analysing data and using Excel
- Hands‑on experience optimising Paid Social campaigns
- Comfortable presenting findings and insights
- Clear, concise communication skills
- Strong analytical and problem‑solving ability
- Keen interest in digital marketing and staying up to date with industry changes
CLOSING DATE: Thursday 24th Septemeber
BELONGING AT GYMSHARK.
Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email talent@gymshark.com.
ABOUT US.
We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.
THE PERKS.
Standard benefits include:
- Performance-based Bonus opportunity
- Funded Healthcare benefit
- 25 days holiday, additional day for your birthday & Bank Holidays
- Contributory Employer pension scheme
- Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading
- Gymshark Employee Discount & long service awards
- Access to High Street cashback and discounts
- Financial, Physical and Mental Wellbeing Support
- Enhanced Family Leave package
- Life Assurance
Office location specific benefits include (IQ):
- Gym Membership to The Lifting Club (LC)
- Onsite lunch provision & coffee bars
- EV charge points available
Office location specific benefits include (LDN):
- Funded multi-site fitness membership
Note: The bonus program and benefits have certain eligibility requirements. Gymshark reserves the right to amend these programs in whole or in part at any time without advance notice.
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