Product Marketer
AI Summary
Product Marketer at Lassie translates product capabilities into customer-facing positioning, launches, sales materials, and customer stories for small business workflows, primarily starting with doctors’ offices.
About this role
Our mission is to help small businesses run themselves. We’re starting with doctors’ offices, building autonomous systems that handle busywork and complete the workflows that keep the office moving every day. Our team is small, flat, and ambitious. We value craft, intellectual rigor, and direct communication.
About the role
Product marketers turn what Lassie does into language customers understand and care about. You’ll shape positioning, launches, sales materials, customer stories, and the broader narrative around small businesses that run themselves.
What you'll do
Turn product capabilities and customer insight into positioning, launches, website copy, sales materials, and customer stories
Help doctors’ offices understand what Lassie does, why it matters, and how it changes the way their office runs
Build category language around small businesses that run themselves
What we're looking for
Excellent writing ability, especially the ability to make something complicated feel obvious and compelling
Strong product intuition: you can understand how something works, why it matters, and how to explain it without flattening the truth
High agency, strong organization, and the ability to drive messy cross-functional work to finished, shippable output
Joining us
To start, you'll have a handful of conversations with our team and founders. If there is mutual excitement, we'll invite you to the office where you'll work on a small project and meet the team.
Skills
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- Market overviewState of tech hiring, September 2026: up 4.8%Tech hiring rose 4.8% month over month in September 2026, with 411,122 new listings. Customer support and account executive roles led the growth.
